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New Media and Business Presentation @ Fordham University GBA Program
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Familiar?
How come this happened?
The way to a new ...?
History, Communication, Culture
NEW???ORAL TEXTUAL AUDIO-VISUAL
Society, Technology, Life, ...
Agriculture Industry Information
Country City Metropolis
Ext. Family Family Individual
Nature Building New???
Society, Technology, Life, ...
Agriculture Industry Information
Country City Metropolis
Ext. Family Family Individual
Nature Building Cyberspace
What is New Media? An interactive, digital and time-space
independent communication medium on cyberspace.
Metropolis Individual in the Inf. Age
Ego-centric Alone Superficial Insecure, unreliable Anytime, anywhere Sharing, sharing, sharing...
Digital Natives
Digital Immigrants
Digital Dinosaurs
Evolution of Communication
1900 1950 20001850 2050PRINTED AUDIO-VISUAL DIGITAL
CYBER NETTRANSPORT NET
?
1800
Personal
Public
RADIO NET
Platform
The Convergence
Telecomms
Media
Information
DIGITAL
Convergence
Info Comms
Media
IT ICT ICM (Info Com Media)
Cyber Device
Info Comms
Media
CyberDevice
Cyber Device
Cyber Device+
TheConvergence
Telecomms
Media
Information Web1.0
Web2.0Web3.0
DIGITAL
Evolution of New Media
Facebook,Twitter, etc.
Social Media
Social Media A chaotic media created and driven by the
users Search/Find Experience Share
Social Music (find, play, share) Social Game (find, play, share) Social Shopping (search, buy&use, share) Social TV (search, watch, share)
New Media: Statistics Number of Mobile Users: 4.000 M + (TR: 65 M)
NTTDoCoMo (Japan): 58 Mobile Internet Users w/10,5 B $ rev
Number of Internet Users: 2.100 M + (TR: 36 M) Blogspot : 1.000 M (156 M Blogs) Facebook : 800 M (TR: 30 M) Twitter : 200 M (TR: 5 M) LinkedIn : 132 M (TR: 1 M) ....
New Media Truths New Media is Internet, mobile nets and more!
Cyber Space=Internet+Mobile Net+Bluetooth+Private Net+??
NewMedia ≥ SocialMedia & NewMedia ≤ SocialMedia Social Media is not only Internet
E.g.: Group SMS is a social media activity in mobile medium. Internet is not only Social Media
E.g.: Internet Banking is not a social media activity.
New Media; New Problems Hostile attitudes to current orthodoxy
Multi identity Cyber Crime Collapse of traditional economic models Privacy Issues Hate Speech
New Media; New Opportunities Birth of a new life style
Virtual Socialisation Cyber Enterpreneurship Home Office- Coffee Office-No Office
New Media; New Business Innovative Business Models
Free Freemium Long Tail Creative Commons ...
New Media; New Politics Freedom of Internet = Freedom of me
Wikileaks Arap Spring Occupy Wall Street Indiganos Anonymous
New Media; New Jobs Blogger, Online Journalists Social Media Experts Online reputation managers Copyright/Content Managers Online Educators & Trainers Mobile Healthcare Experts ....
New Media: New Future
E-mail ismail.polat@khas.edu.tr
Blog http://ismailhpolat.com
Social Media http://twitter.com/ismailhpolat http://tr.linkedin.com/in/ismailhpolat http://facebook.com/ismailhakkipolat
Suggested Readings: Flew T., New Media An Introduction, Oxford Press, 2008. Lister, Dovey, Giddings, Grant, Kelly, New Media A Critical
Introduction, Routledge, 2009. Bolter, J.D., Grusin R., ReMediation:Understanding New Media, MIT
Press,1999. Jenkins H., Convergence Culture: Where Old and New Media Collide,
NYU Press, 2006. Lessig L., Free Culture, The Penguin Press, 2004. Turkle S. Alone Together, Basic Books, 2011. Gangopadhyay P., Chatterji M., Economics of Globalisation, Ashgate
Publishing Ltd., 2005
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