Naralo Mobile Strategy

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An overview of the rationale to create a mobile strategy

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NARALO

Communicating with our Community

Rationale for a Mobile Phone Application

Glenn McKnight

Mobile 101● A mobile application can

be built for all platforms: Iphone, Ipad, Android phones and tablets, Windows Tablet

● Native mobile applications are different than your website

● Information delivery is more just in time approach

●Determine the use of mobile applications in the ALAC community as a communication tooll●Assess best practices for using a Mobile App to engage, recruit and retain NARALO membership

●Perform a Cost/Benefit analysis to create a NARALO Application

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More Information

● Mobile Trendshttp://www.itbusinessedge.com/slideshows/show.aspx?c=87261

● Apple Developerhttps://developer.apple.com/programs/ios/

● Google Android Developerhttp://developer.android.com/index.html