Myxer intro 11-26

Our Mission

Radically simplifying the delivery of digital media to ANY mobile device

*Source: Ground Truth: (September 12, 2010) - Excludes Aggregate Operator Portal & Aggregate Adult Entertainment Data*

Myxer is the 9th largest site on the mobile web delivering Ringtones, Wallpapers, Apps, & Videos to millions of users monthly

Overall Uniques

• Web - 5.2 million unique visitors (Google Analytics - October 2010)• Mobile - 11.5 million unique visitors (Admob Analytics - October 2010)

Time Spent On Site

• Web - 11:32 (Google Analytics - October 2010)• Mobile - 11:35 (Admob Analytics - October 2010)

Engagement

• 90 Million+ mobile downloads / month (32/second)• 1.7 Billion total downloads delivered• 100% year/year mobile download growth• 39.6 Million users

Audience Age

• Age 18-34 (70%) / other (30%)• Age 18-49 (85%) / other (15%)

Who We Are

Myxer.com is the largest U.S. destination for mobile entertainment on the web and mobile web

Why Myxer

Target the audience that’s right for your brand

Target users by: Age, Location, Carrier, Handset, Gender, Music Genres, & Entertainment Categories

Major Label Partnerships

Associate your brand with the hottest artists of today

Artist Affiliation

• Myxer powers rich mobile web sites for tens of thousands of bands and artists, including major billboard stars like Katy Perry, Snoop Dogg, and Keith Urban, through partnerships with EMI, Warner, & Sony Music.

Sponsorship Opportunities

• Deep sponsorship opportunities around specific artist mobile sites and content are available in the forms of custom voicetones, premium content giveaways, and 100% SOV branding.

End-to-End Content Delivery Path

User Finds Content Interstitial Download Confirmation

SMS Ad Mobile Banner

User Engagement

Homepage Takeover

Branding

Give your brand 100% share of voice on Myxer’s web and mobile homepages.

Branded Channels

Content Delivery

Allow users to download and share branded mobile content with friends and family via the web and mobile web.

Premium Content

User Engagement

Offer Premium Content to users and brand enthusiasts at no cost for limited times and promotions

Sponsored Channels

Branding

Sponsor mobile content channels & put your brand around popular content such as Comedy, Hip-Hop, and Automotive

Targeted Rich Media Mobile Banners

Branding

Rich Media mobile banners let users watch video on their phone & interact with popular social sites such as Facebook & Twitter