Logistics Aside: Engaging & Educating Attendees through Innovation

Logistics Aside:Engaging & Educating Attendees through Innovation

MMPI Chapter Meeting

Tuesday, May 14, 2013

@AaronWolowiec

AaronWolowiec.com

↠ Environmental scan

↠ What’s the answer?

↠ Conference formats

↠ Discussion

↠ Wrap-up

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Environmental Scan

Professional Development Landscape

• Industry best practices • Member expectations• Volume of education• Access to information• Competition

– Social media– Webcasts– Online resources

• Free/low-cost options• Immediate gratification

• Learner-directed• Informal learning

– Blogs– Whitepapers– Listservs

• Resources– Money– Time– Travel

• Opportunity costs• Information overload

Malcolm KnowlesFather of Adult Learning

1. Need to know

2. Self-concept

3. Prior experience

4. Readiness to learn

5. Learning orientation

6. Motivation to learn

The Six Assumptions

Self-concept.Adults believe they are responsible for their lives; therefore, they need to be seen and treated as capable and self-directed. Facilitators should create environments where adults develop their latent self-directed learning skills.

Prior experience.The richest resource for learning resides in adults themselves. Tapping into their experiences through experiential techniques (e.g., discussions, simulations, problem-solving activities or case methods) is beneficial.

Learning orientation.Adults want to learn what will help them perform tasks or deal with problems they confront in everyday situations and those presented in the context of application to real-life.

• Outside of a traditional meeting room

• Exploratory learning format

• Pair off with a colleague• Go for a short walk• Examine a pre-

determined topic• Group sharing/debrief

Wisdom While

You Walk

Example:

• Table for six• Tent card – broad topic• Index cards – question

prompts or challenges• Roam the room• Select a table, theme or

topic of interest• Meaningful dialogue• Enjoy a meal together

Lunch for Six

Example:

• Predetermined topic• Assigned by table• Facilitators volunteer to:

– Pose questions– Synthesize discussion– Encourage participation

• Each swap lasts 20-30 minutes

• Visit 3-4 different swaps

Idea Swap

Example:

• Variety of presenters• Five minutes to speak• Ideas and personal or

professional passions• Limited to 20 slides• Automatically advance

every 15 seconds• Generate awareness• Stimulate thought and

action

Ignite

Example:

Buy-in Organization Facilitators

Education team Senior staff Volunteer leaders Education committee Target audience Suppliers/vendors Other stakeholders

Planning Organization Lead time Logistics Staffing Expertise Marketing

Selection Training Coaching Mentoring Communication Debriefing Course corrections

Potential Challenges

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Wisdom While You Walk

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Lunch for Six

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Idea Swap

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Ignite

Meeting: Dates:

Action item Resource(s) Completion date

1.

2.

3.

4.

5.

Accountability partner: Contact information:

Notes and resources:

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Strategic Planning

• Facilitator debrief

1. How can you more intentionally influence learning outcomes in your organization?

2. What changes can you make to more effectively balance learning and logistics?

• Implement your ideas• Check in with your

accountability partner• Evaluate outcomes• Repeat the process

• Elevate the quality and sophistication of your programs

• Build the reputation of your meetings department

• Improve your organization’s bottom line

• Meetings & Conventions article– Creative Conference

Formats– August 2012 – http://bit.ly/16soc3d

• Event Garde blog post– 25 Instructional

Strategies– October 2012 – http://bit.ly/Qssn2G

Leave a business card…

I’ll email the slide deck.

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Aaron D. WolowiecMSA, CAE, CMP, CTA

(616) 710-1891aaron@eventgarde.comwww.eventgarde.com

Recipient: 50500

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