Internet Librarian 2010, Taking it with You

Taking It With You

Esben Fjord, Gladsaxe Public Libraries, Denmark

esbenf@gladsaxe.dk

Why

Mobile technology is the future ->

Developing a Smartphone app for iPhone and Android

Agenda

• Background• The process • Partnership• The app• Feedback from the users• What's next?

Background

o Out where the users are!o Reaching first movers and other atypical library

userso Branding the library as a tech-savvy placeo Experimenting with smartphone specific

technologies 

The process

Brainstorm

The process

Brainstorm conclusion:

3 development potentials: • content recognition via image, sound and geotagging• value-added information from staff, users and external

sources• traditional catalog functionality (searching, user status etc.)

The process

The proposal - The catalog

Partnership

Next step:

We needed a partner who ... 

o could provide the nessesary technical infrastructureo could co-sponsor the development of the appo would cooperate in future releases

Partnership

The partners:

The app

What can You do:

• Search for materials• Reserve/renew• My page• Favorites

The app

Both  iPhone and  Android

The app

Start page: news from websitevia RSS-feed

The app

Searching:

The app

List of results: with filtering by type ofmaterial

The app

Show record: with cover art and bibliographic data

The app

Put materials on hold: 

The app

My page: LoansHoldsFines 

The app

Favorites: List of records savedlocally on phone 

Marketing - posters

Marketing - mobile

Marketing - web

Feedback from the users

Statistics:

iPhone downloaded     677 timesAndroid downloaded    124 times

Total:                            801 downloads App. 70% of downloads from Gladsaxe =  560 downloads Smartphone penetration in Denmark: 14%Active library users in Gladsaxe: 38% Smartphone users in Gladsaxe: 65.000 x 0.14 = app. 9.100

Number of active users with Smartphone = 9.100 x 0.38 =  3.458    Library app penetration in Gladsaxe =  app. 16%                 

Feedback from the users

by jnie (July 22, 2010)Way to Go :-D     by Emil.BB (June 2, 2010)Its so cool that libraries keep up with the newest trends, respect to You!     by LD (June 1, 2010)Brilliant :-) Cool layout and so easy, that I practically dont want to use computer and your ordinary homepage again ;-)   

What's next?

Phase 1 - may 2010: Search the catalogue Media icons 1-click Media filtering  Media/Book covers Annotate any title Put a title on holdChoose Pickup location My Loans with renewal facility My edited HoldsMy FinesFavourites with my own commentsDynamic Intro Screen (use of feeds etc - HTML based intro page)

What's next?

Phase 2 - estimated to early 2011:

            StatusinformationDue date on My loansIntegration toFacebook, Twitter, SMS and email 

Whats next?

Future releases

New books matching previous search (via RSS) Sort order profile Cover scanning Music recognition similar to Shazam QR code facilities (smart phones can use QR codes as is, for example on library leaflets and other library materials - we are considering other useful implementations) Location aware – help with building navigationGeotagging - tag and read other users' tags about a location (smart phones can do this - we are considering apps for library related material like “in this place Joanna Doe murdered John Doe" in Mrs N. Smith's novel "The Anonymous”. Support for other mobile platforms (Symbian, Windows Phone 7 and java) 

About me

Esben FjordHead of development, Gladsaxe Public LibrariesDenmark

esbenf@gladsaxe.dk