How To Leverage Your Blogging presence

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Blogging and education. Created for BTB Online - Build your Teaching Business Online - massive open online course. In this slideshow/webinar, Sylvia shows you how to leverage your blog to make it powerful, social and sustainable. She shows how focus and passion create the synergy needed for long-term achievement. This slideshow also highlights tools, social sharing environments and plug-ins for easily customising your blog and website. She will share crucial perspectives on capturing the blogosphere mindset and becoming an influential voice in your field. To fully get the gist please watch the embedded recording.

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Faith…Vision

Business

Growth

...SolveThe Existential Dilemma… of popularity versus substance.

“Ultimately however, I believe one should have faith in what they write. One should be able to tell themselves: ‘Yes – I think what I write is good’ – regardless of whether it gets many ‘hits’ or not.

It is of course important to take account of feedback

(‘Why are people not reading what I write?’)

but faith is more important.”

Nick Michelioudakis

The Principle Of Pleasure & Purpose

That’s

it..!!

Principle as seen in ProBlogger

Readership

Successful Writer Reader

Why Do you Read blogs?Or

Why don’t you?

Information

Facts

‘How to’

Inspiration

Ideas

Stories

Confirmation?

ValidationPersonal Learning Nerwork

Critical question revisited

Will anyone read my blog?

Would YOU read your blog?

That depends on

Who you are…

So..

Who are you?Narrow niche ?

Broad

niche ?

“Find enough to write about that won’t overwhelm you or restrict you.”

Adapted from ProBlogger“Analytical & emotional”

“What type of blog are you drawn to”?

Core

niche

PassionWhich topic area excites you most?

Content

•Lesson plans, study advice

•Show case courses, learning stories

Student-

centred

• Lesson creation, materials design

•Professional development stories and reflections.

Teacher-centred

•Monetise content

•Free content

•Community content

Niche conten

t

Now What?

Map Your Presence

ToolsBlogosphe

re

PLN

Need to

Know

Pleasure and

purpose

CommunitySocial media

Virtual learning CommunitiesSocial Learning Platforms

BlogospherePLN

Follo

wers

Image creditt: Dave bleasdale

Blogging Communities

Visit/comment

Interview/review

Guest blogChallenge

Host

Technology

Social plugins& style without coding

What is Gravator?

Dynamic image &

professional identity

Globally Recognised Avators

Cyber

signatur

e

https://en.gravatar.com/

Who Am I In The blogosphere?

Disqus

https://disqus.com/

Comment Luv

https://wordpress.org/plugins/commentluv/

Visual composer for landing pages & intuitive customisation

Visual composer

Google Plus Circles

MOOCs

PresentersBlogger

s

Students

Google + Social Widgets

Social layers Your Blog Will Love

https://developers.google.com/+/web/badge/

Email marketing

Mad Mimi

Embeddable poster flyers

•Social feeds

•visuals

Tackk

•Reshaping newsfeeds

•Moulding your social story

Storify

•Viral communities

•collaborative

Listly

Viral slideshows on Your Blog

Embed powerpoints from Slideshare

That’s it folks!For now….

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