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gamification Mid hw
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디지털미디어특강
“what is the important things in gamification?" 101872
Bae Jung Woo
Content
1. Dual economy
2. Onboarding
3. Engagement loops
4. Empty bar problem
Dual Economy
invest more cashConfusion
“ 1 Min ”The order of a user’s first minute
“ T.M.I ”Don’t provide too much information
Onboarding
“ Win ”Make winners
“ User’s Ex ”Guiding player experience
“ 1 Min ”The order of a user’s first minute
Onboarding
“ T.M.I ”Don’t provide too much information
Onboarding
Onboarding
“ Win ”Make winners
Onboarding
“ User’s Ex ”Guiding player experience
Engagement loops
Empty bar problem
Q & A
“thank you”
“참고 문헌”
[ Gamification by Design ]- Gabe Zichermann & Christoper Cunningham
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