Entrepreneurship for Schools Project - Idea

Economics Project:Magazines

Index•Description•Target Audience•Sales•Costs•Co-Workers•SWOT-Analysis•Local competition

Description•The magazine will be divided into different sections ranging from fashion to sports

•Ideally about topics that interests readers

•The author of the article along with a few others will design their own section of the magazine

Cover•Simple but creative cover designed by students

•Features titles about articles found in the magazine

•Cover photo will be taken by students. Winning photo can be chosen.

Target Audience•ALL AGES

•Friends •Family•Fellow students•Neighbours

Sales•Everyone taking part in the project stores magazines at home and sells them individually

Costs•Printing Costs approx. €2 per issue•Sell them for €2.50•We could also earn money with advertisings•Goal for sale: 100 copies

Co-workers•Everyone taking part in the project will be assigned a task

STRENGTHS WEAKNESSES OPPORTUNITIES

THREATS

- Not assigned to a specific place

- Great number of workers – all willing to work

- No Experience - Growing Audience

- Heavy Competition

- Lack of Readers

SWOT-Analysis

•Competition in Malta:

Sunday Circle

Local Competition

•Competition in Germany:

Cosmopolitan 

Local Competition