Digital Commonwealth Presentation for Youthlink Scotland Comms & PR Meeting

M A J O R E V E N T S A N D D I G I TA L S T O R Y T E L L I N G

D I G I TA L C O M M O N W E A LT H :

Jennifer M Jones, Project CoordinatorProf. David McGillivray, Project Lead

D I G I TA L C O M M O N W E A LT H R E S E A R C H E R P R A C T I T I O N E R !@ D I G C W 2 0 1 4 @ U N I W E S T S C O T L A N D

@ J E N N I F E R M J O N E S

M A J O R E V E N T S ?

S P O R T C O V E R A G E

C E R E M O N Y

C U LT U R E & T O U R I S M

S P O N S O R S H I P

T E C H N O L O G Y ?

C O M M U N I T Y ?

2 0 1 2

O LY M P I C T O R C H R E L AY

C I T I Z E N J O U R N A L I S M

T R A I N I N G R O A D S H O WR E C R U I T M E N T A N D C O N T E X T

TURN THE CAMERA ONTO THE CROWD

#citizenrelay used a hybrid media environment, including blogs and social media, to mobilise, organise and discuss issues pertaining the

Olympic Torch Relay

• 8 “Interns” across 4 regions, 60 citizen reporters through Scotland-wide training roadshow

• Participation through #citizenrelay hashtag, volunteers, networked contribution

• “Share your story" - through website, email, social media or a reporter near by

C O M M U N I T Y S T O R I E S O R C I T I Z E N N E W S W I R E ?

PA R T N E R S H I P SL E A R N I N G

D E M A N D S F O R M E D I A A N D D I G I TA L L I T E R A C Y

L E A R N I N G

P L A N N I N G A N D C O O R D I N AT I O NL E A R N I N G

2 0 1 4

C O M M O N W E A LT H G A M E S

D I G I TA L S T O R Y T E L L I N G ?

Creative response to the Commonwealth (Games) from across Scotland, involving a diverse range of

individuals/communities

TA R G E T S

• Schools Programme, 32 local authorities (640 learners)

• Community Media Programme, 4 clusters (Aberdeen, Glasgow, Edinburgh and Ayrshire)

• Creative Voices (Songwriting, Creative Writing & Documentary), 4 campus areas of the University of the West of Scotland

S C H O O L S P R O G R A M M E

• transition initiatives (primary & secondary working together)

• cascading skills (learners becoming digital leaders)

• Going beyond sport, responding to principles of the project

• creative citizenship responding to the themes of project

E X A M P L E S O F P R O J E C T SS C H O O L S P R O G R A M M E

R E S O U R C E S & I N F R A S T R U C T U R E

• Four workshop areas (blogging, video, audio, social media)

• Thematic, Creative and Communities of Practice

• Evidence-based granular learning (Open Badges)

T H E S T O R Y S O FA R C O M M U N I T Y M E D I A

C O M M U N I T Y M E D I A C A F E S

• 4 regions (Aberdeen, Glasgow, Edinburgh, Ayrshire)

• 16 Cafes, offering tasters in blogging, video, audio and social media

• Informal, awareness raising, access to project

C O M M U N I T Y M E D I A S Y M P O S I U MC A PA C I T Y B U I L D I N G

D I G I TA L S T O R Y T E L L I N G W O R K S H O P S

N O R T H H I G H L A N D S , O R K N E Y, G L A S G O W, A Y R S H I R E , E D I N B U R G H

C R E AT I V E V O I C E S

• Using our expertise in documentary film, creative writing and community songwriting the Digital Commonwealth will deliver three creative voice projects involving participatory workshops and benefitting individuals and groups in four areas around University of the West of Scotland campuses (Dumfries, Ayrshire, Lanarkshire and Renfrewshire).

B AT O N R E L AY

• Coordinating a community reporting initiative for the Queen’s Baton Relay, involving individual beneficiaries and project partners, showcasing the rich tapestry of Scotland’s response to the Commonwealth Games and hosted on a specially designed and archived website.

H O W C A N I G E T I N V O LV E D ?

D I G I TA L C O M M O N W E A LT H

A D V O C AT EH T T P : / / W W W. D I G I TA L C O M M O N W E A LT H . C O . U K

P R O M O T E A N D PA R T I C I PAT E

# D I G C W 2 0 1 4 / @ D I G C W 2 0 1 4

E N G A G ES C H O O L S / C O M M U N I T Y M E D I A / C R E A T I V E V O I C E S / B A T O N R E L A Y

C O N TA C TJ E N N I F E R @ D I G I TA L C O M M O N W E A LT H . C O . U K