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In today's episode of http://20minute.academy I explain how I tackle questions around Twitter followers. What is Social Proof? Who to follow? Follow everyone back?
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Episode 2• Twitter followers & following• Your questions
Twitter is a networking tool
Social Media Strategy Attract ambassadors Be human Connect Become a “Thought Leader” Build trust Social Media is part of your “brand” “Marketing doesn’t spread, stories do!”
Who do you want to meet?
Resources Ambassadors
Share information valuable to you
Easy to read Well researched Your topics Your style Local (?)
Large network Eager to share Authority Follow back Responsive Track record
Social Proof
Build your audience
Seek
Active Engaging Interesting Social
Keyword Searches Locals Twitter chats
Avoid
#followback Spammers Streamers Eggheads
Tools
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