DIGITAL PLATFORM AS COLLABORATIVE NEW PRODUCT DEVELOPMENT

Academic GatheringDIGITAL PLATFORM AS COLLABORATIVE NEW PRODUCT DEVELOPMENT

RIRI SATRIAFounder and CEO Value Alignment Group

Jakarta, June 02, 2016

My Personal “Digital Platforms”

Are we talking the same terminology with this 1957 “PRODUCT DEVELOPMENT”?

Igor Ansoff (1918-2002), the father of strategic management.

Rethinking COMPETITIVE ADVANTAGES

STRATEGIC POSITIONING

VALUE INNOVATION

COLLABORATIVE NEW VALUE CREATION

COOPERATION AND COMPETITION

The Traditional Systems View of Business

SUPPLIERS CUSTOMERSCOMPANY

OTHER STAKEHOLDERS

Digital Transformation : from Asset Heavy to Platform Heavy

Source : Platform Economy : Technology-Driven Business Model Innovation from the Outside in - Accenture 2016

The PLATFORM View of Business

ECOSYSTEMS

BUSINESS PARTNERCOMPANYBUSINESS

PARTNER

The Legend …

Source : Ilhan Demiriz, 2014 – at LinkedIn

The PLATFORM

Source : Deloitte – at http://dupress.com/articles/platform-strategy-new-level-business-trends/

Digital Transformation : from Traditional Value Chain to Platform-Driven

Source : Platform Economy : Technology-Driven Business Model Innovation from the Outside in - Accenture 2016

Business Model in Digital Economy

CONNECTED COLLABORATIVE SCALABLE

These companies do collaborative product development with their ecosystems, where value creation is not a single

way and always continuous …

Strategic Digital Platforms

Source : Platform Economy : Technology-Driven Business Model Innovation from the Outside in - Accenture 2016

Foundation : Cloud Services

Digital Glue : API Strategy and Architecture

Accelerator : Open Source and

Reusable Software

Digital Treasure Chest : Mobile Development

Real-Time Business Model :Driven by Internet of Things

Containers :Independence and

portability of software

Chief Business Development Officer in Digital Economy Era

• Business strategy + technology mastery• Systems thinking + business ecosystems mastery• Put strategy and digital platforms in a spiral loop• Think digital assets and innovation capital• Think network effects and social capital• Think market valuation is driven by ecosystems• Think enterprise architecture as part of strategy• Combine long term planning + agile management

http://about.me/ririsatriahttp://strategy4management.wordpress.comhttp://www.facebook.com/ririsatria.va2http://twitter.com/ririsatriahttp://www.instagram.com/riri.satria http://www.linkedin.com/in/ririsatriaririsatria@vitechadvisory.com atau ririsatria@gmail.comMobile phone / SMS / WhatsApp : 081386643706

Value Alignment Group

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