Ajou University-Startups in Korea

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W. Ryan Huddleston

wryanhuddleston@gmail.com+82-10-5533-3042Blog: http://ryanceoseminar.blogspot.com

The Korean Start-Up WorldMay, 2012

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Ryan Huddleston

TWO years in Korea

SEMINAR hosting experiences

REPRESENTATIVE of Korean companies

EXPERIENCE working at a Korean startup company

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My Experience with

Korean Startups:1.Characteristics2.Obstacles3.Advantages

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Verbal and Non-Verbal Cues: Attitude

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Hierarchy ConfusionCode Names:“His name isn’t really AI,” Kim explains. “We call each other by code names.”

Women as CEO’s Women as

Managers

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Tied to Organizations

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Obstacles: English

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Obstacle: Early Stage Capital

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Obstacle: Path to Follow

CUSTOMERS

PRODUCT

TEAM

BUSINESS MODEL

FINANCIALS

• Identify upcoming problems

• Set Priorities

• Align the team

• Measure progress over time

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Obstacle: Path to Exit

“The Chaebol don’t buy companies”

said Chester Roh.

“They don’t need to. They just call you up and say

‘We’ll give you a good job.’”

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Obstacles: Working Harder vs. Working

Smarter

*Get Advice*Get Feedback

*Carefully choose your Mentors

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Obstacles: Silicon Valley VC Feedback on

Korean Startups

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Advantage: Korea

Large MarketGovernment Money“Our economy can no

longer rely on the conglomerates. This is the 21st century. We need another instrument for economic growth.”

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Advantage: Korean Startups

“Engineers are smart, hard working, motivated, and cheap compared with the rest of the world”“Because the Korean market is

so competitive, it creates very capable people”

“I think Koreans accept new advances very quickly; for example, the iPhone spread very quickly here compared to other countries”“The market is not huge, but it’s a

perfect place to try a new business; companies can check to see if their service will work in a market in a very fast period of time”

Copyright @Ryan Huddleston, http://ryanceoseminar.blogspot.com

감사합니다

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