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IMS9300IS/IM Fundamentals
Lecture 11Web content managementStructuring information for useArchiving and storage of information
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InformationAustralia
• A pilot portal project that the National Library of Australia is involved in with 5 public libraries.
• Lynette Lewis, Yarra Plenty Library will be talking about/demonstrating InformationAustralia to our classes (IMS5016/IMS3616) on Monday, May 24 at 1pm in B2.15.
• All most welcome
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Outline
• Web content management• Structuring information for use• Archiving and storage of information
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Features of a CMS
• Delivers up-to-date, accurate, and personalized content to various target audiences.
• Supports content providers in – regularly making changes, – adding new content or – updating existing material.
• Ensures that materials – are displayed only when they are current, and – removed when they become out-of-date.
• Supports fast approval of content for timely delivery• Enables personalized content to match the needs,
interests, and language of the individual user
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Efficient, self-service authoring for non-technical content providers
• Content authors should be able to – quickly create materials using standard desktop
applications, as well as image, video, and other types of media files.
– After materials have been developed, content providers should be able post them to the Web using pre-built design templates that provide the proper formatting and corporate branding elements.
– Creating new content, or revising existing materials, should not require the involvement of scarce technical resources.
– Non-technical content authors should be empowered to keep content up-to-date and be able to directly post content to either a staging environment or a live Web site.
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Support for worldwide content authoring
• Browser-based authoring permits contributors to work from any location.
• This also simplifies support logistics since a Web authoring client eliminates the need to install and maintain software in remote locations.
• Global marketing requires a multi-lingual site. That requires support for all major languages.
• Time zone synchronization ensures that content is presented at the right time, regardless of the author's location
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Automated scheduling for both content publishing and archiving
• Calendaring should allow content providers to determine when content is presented on the site and when it is removed.
• Automating this process ensures that date-sensitive information is available only while relevant.
• And no one in the organization has to remember when to post or eliminate site content.
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An integrated workflow process to automate content approval
• Routing of materials for approval should follow a predictable process.
• Non-automated processes are subject to human error, resulting in the omission of essential reviewers.
• Often when such a mistake is discovered, several employees must take time to remove and replace the erroneously posted material.
• More importantly, the posting of inaccurate Web content can impact the organization's credibility or even its income.
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Component architecture
• Separates content from the presentation format
• The same information can be delivered using various formats, depending upon the site user’s needs and interests.
• Dynamic serving of content builds pages on-the-fly as they are requested
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Version archiving and an audit trail
• Provides a record of site changes • Time and effort can be saved if authors can
refer back to a previous version of a Web page • Cutting and pasting copy from an earlier
version can speed the creative process, or quickly correct an error
• Webmaster is able to determine who has made which changes on the site
• Full site audit for legal reasons
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Template-based Web content publishing
• Templates ensure– Consistency of look and feel– logical organization of the site's content
• Content providers create materials in common desktop applications then copy and paste into a design template.
• System will automatically handle content using pre-defined site rules.
• A system will have problems if content providers have to – remember rules, – follow non-automated procedures, or – voluntarily comply with design standards
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Centralized control of site design elements
• Designers should design • Authors should develop content• When a site design team controls decisions
about page layout, colors, fonts, navigation, and graphical elements, branding consistency is assured.
• More adherence to other corporate standards. • Important when content providers are located in
remote offices.
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Dynamic Web pages
• Content is easily served up in formats appropriate to various browsing devises when it is stored separately from its format.
• Pages can be compiled on the fly when they are requested.
• Separating content and presentation ensures that your site will look right, regardless of the device a used to access it.
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Structuring material
• Based on – user requirements
– Tool functionality [how the Web works]
– Content
– Legal requirements
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Sequencing material
• Linear• Linear with small sidetracks• Menu• Web• [These are all dependent on the
hypertext fundamentals of the Web, with increasing degrees of complexity]
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Linear
• Screens are sequenced directly and simply• Users can navigate easily• Not suited to complex material
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Linear extended
• Allows for diversion to more complex content• Still fairly simple• Links to supporting [external] materials
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Menu
• Provides for more complex access
• Easily supported in file structure
• Are menus like books or like computer systems or how we think?
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Web structure
• This is what the Web is good at• Is this what humans are good at?• Suited to complex material
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Design Principles
• Simplicity• Support• Familiarity• Obviousness• Encouragement• Satisfaction
• Availability• Safety• Versatility• Personalization• Affinity
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Clarity and Simplicity
• Subtractive design– Keep it simple
• Visual hierarchy– Relative position and importance of visual objects
• Affordance– Objects are immediately understandable and usable
• Visual scheme mapped to the user model– The presentation of the material coincides with the
model
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Accessibility
• Not all users have full use of all senses• How can the blind and visually
handicapped make better use of the Web?
• A legal requirement for some sites– e.g. government sites in USA, Australia, UK
etc.
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Archiving and Storage
• Keys are– Content [what to preserve]
– Medium [on what]
– Hardware [accessible how?]
• Challenges are– Volume of material
– Loss of information in conversion at any stage
– Unknown longevity of media and techniques
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