WTF is Big Data anyways - LASER...

1 EMC CONFIDENTIAL—INTERNAL USE ONLY

WTF is Big Data anyways

Karin Breitman

2 EMC CONFIDENTIAL—INTERNAL USE ONLY

Background on Karin

3 EMC CONFIDENTIAL—INTERNAL USE ONLY

4 EMC CONFIDENTIAL—INTERNAL USE ONLY

Professor PUC -Rio

Visiting Prof. University of Paris (LIP6)

Visiting Prof. Potsdam University

5 EMC CONFIDENTIAL—INTERNAL USE ONLY

5

Publications Director - SBC

IFIP Tech Committee 1

Journal of Internet Services and Applications Board

Springer Verlag UTICs series Board

ACM Practitioner’s Board

6 EMC CONFIDENTIAL—INTERNAL USE ONLY

7 EMC CONFIDENTIAL—INTERNAL USE ONLY

What she’s doing

8 EMC CONFIDENTIAL—INTERNAL USE ONLY

9 EMC CONFIDENTIAL—INTERNAL USE ONLY

Opening Jan14

December, 2012 June 2013

August 2013

August 2013

10 EMC CONFIDENTIAL—INTERNAL USE ONLY

Fortune 500 147 Revenue $21.7B Cash flow $5.0B R&D investment (organic) $2.4B Technology acquisitions (inorganic) ˜ $2B

11 EMC CONFIDENTIAL—INTERNAL USE ONLY

12 EMC CONFIDENTIAL—INTERNAL USE ONLY

On we are going to do

13 EMC CONFIDENTIAL—INTERNAL USE ONLY

Mainframe, Mini Computer Terminais

LAN/Internet Client/Server PC

Mobilidade Nuvem Big Data Redes Sociais DISPOSITIVOS MÓVEIS

MILHÕES DE USUÁRIOS

MILHARES DE APPS

CENTENAS DE MILHÕES DE USUÁRIOS

DEZENA DE MILHARES DE APPS

BILHÕES DE USUÁRIOS

MILHÕES DE APPS

Source: IDC, 2012

14 EMC CONFIDENTIAL—INTERNAL USE ONLY

Overview

• End game – Why Big Data is a new problem (boundaries, definition) – How we got there

• Hadoop • MPP architectures and in-database analytics • Big Data Visualization • Hands on/ Guided Tour • End game revisited

15 EMC CONFIDENTIAL—INTERNAL USE ONLY

THANK YOU