Workplace Environments

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pdf showcasing case studies of various branding to workplace environments

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hi

tothepointworkplace environments

about us

•DesignConsultancyestablishedin1991•Independentlyowned•12full-timestaff•Top100UKdesignconsultancy•Clientsrangefromstart-upstocorporates•Weconsidertheenvironmentinallthatwedo

Ourethos,asournameimplies,isallaboutclear,concisecommunication.Thishasrealvalueintoday’sbusinessenvironment,whereorganisationsareconstantlycompetingforattentioninanincreasinglycrowdedmarketplace.Wehelpourclientsdifferentiatethemselvesthroughinnovativebrandingandmarketingmaterialsthatproviderealbusinessbenefit.

creating personalities

Webringpersonalitytoworkplaceenvironmentsthatisreflectiveofourclients’values,aspirationsandcharacter.Wecreatespacesthathelpinspirestaff,informandexcitevisitorsandstimulateworkforces.Thefollowingexamplesareworkwehavecreatedforsomeofourclientswithverydifferentpersonalities.Theyrangefromthestylishtothefunny,theconservativetotheartisan.Wehopeyouenjoywhatyousee.

CBRE

QA

HowdidwebrandthenewUKheadofficeoftheworld’slargestrealestatecompany,toreflectitsstatureandpositioninginthemarketplace?

Bypractisingtheartof‘lessismore’.Anexerciseinultimaterestraintwasessentialinordertocreateanenvironmentthatexudedqualityandgravitas.

making an entrance / signage

exterior signage / interior lumisty signage / animated lighting installations

visit:iColourTilesanimatedlighting

wayfinding / glass manifestations / wall graphics

QA Byprovidingthoughtprovoking

solutionsthateitherhighlightinspirationalregionaltraitsorYahoo!’scorebusinessUSP,‘choice’.

HowdidweinvigoratetheinteriorsofYahoo!’sgloballocationswhilstreinforcingthebrandandprovidingasenseofregionalpride?

Yahoo!

Yahoo! Rolle headquarters

newswarvspeace

detailofimagetotheright

moviessuperherovssupervillain

detailofimagetotheright

lifestyleflatsvsheels

detailofimagetotheright

detailofimagetotheright

financebullvsbear

Yahoo! Paris / interior graphics

Newsprinters

QA

HowdidweinstilasenseofprideforstaffandindependenceforNewsInternational’snewautomated,multi-millionpoundprintmanufacturingplants?

Throughaculturechangeprogrammethatincludedworkshopswithstaffandmanagement,naming,identitycreationanddevelopmentofthebrand,fromprinttotheinnovativeworkplaceenvironment.

wall graphics

Newsprinters

signage / wall graphics / canvases

Land Securities

QA

HowdidwemaketheinteriorsofLandSecuritiesofficesrelevanttoindividualmembersofstaffwhilstalsoreflectingtheirindividualpersonalities?

Withstaffengagementwediscoveredtheirpersonalinterests,includingreadinghabits,whichweincorporatedwithinthelargeformatgraphics.

Land Securities / interiors

Land Securities / interiors

Land Securities / interiors

QA Byusinglargeformatgraphicsand

manifestationstocommunicatethemilestonesinthecompany’shistory,productsanditsinspirationalfounder.

HowdidwemakeCalvinKlein’sLondonheadquartersreflectitsrichretailhistorytovisitorswhilstatthesametimestimulatingandmotivatingstaff?

Calvin Klein / Warnaco

Calvin Klein / Warnaco / window graphics

shower

copier

toilet /male

toilet / female

disabled toilet

canteen

shower

01

02

toilet /male

toilet / female

disabled toilet

Calvin Klein / Warnaco / core messaging / signage

Calvin Klein / Warnaco

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Calvin Klein / Warnaco / timeline graphics

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for further information

Simon HuttonManaging Directorsimon@tothepoint.co.uk

Kevin CoxCreative Directorkevin@tothepoint.co.uk

tothepoint5MaidstoneBuildingsMews,72-76BoroughHighStreet,London,SE11GN,UKt +44(0)2073786999f +44(0)2073787399www.tothepoint.co.uk

Nowthatyou’veexperiencedasmallsampleofhowwehavecreatedandmanagedthebrandsfortheseclients,wehopeyoucanspare30minutestoexplorewhatwecoulddoforyou.PleasecalloremailSimonorKevintoarrangeasuitabletime.

thank you

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