WOMEN IN FILM · 2019. 3. 7. · Final Thoughts / Summary •Diversity and Inclusion in Film is...

WOMEN IN FILM

Briana M. Andrews

New Media Practicum

Thursday, February 14, 2019

Agenda

• Problem Statement• Supporting Documentation

– Infographics– Articles

• Project Overview• Inspiration• Strategy / Tools• New Media Elements• Target Audience • Anticipated Challenges• Final Thoughts / Summary• Questions?

• Women make up just 7% of all directors; one female director exists for every 24 male directors

1

• On the top 100 grossing films of 2018, women represented 4% of directors, 3% of cinematographers

2

• The Academy Award for Best Director was only won by a woman once EVER.

3

Problem Statements

Supporting Documentation

Infographics

Source:Educates, Advocates, and Agitates for Gender Diversity and Inclusion in Hollywoodhttps://womenandhollywood.com/resources/publications/infographics/top-things-to-know-about-women-in-hollywood-in-2017/

Infographics

Source:Educates, Advocates, and Agitates for Gender Diversity and Inclusion in Hollywoodhttps://womenandhollywood.com/resources/publications/infographics/top-things-to-know-about-women-in-hollywood-in-2017/

Articles

Source:https://variety.com/2017/film/news/female-directors-hollywood-diversity-1201958694/

Articles

Source:https://www.glamour.com/story/this-is-why-you-dont-see-more-women-behind-the-camera

Project Overview

Women in Film

• Artist Community

– Social Media Profile

– Blog Dedicated to Female-Centric Creators with an Emphasis on Film

• Personal Practice

– Conduct Research and

– Create Short Investigative Videos on Controversial Topics and Conspiracies

Inspiration

Online Communities

Strategy

Tools

• Adobe Premiere Pro

• Adobe Photoshop

• Adobe Audition

• Canva

• Internet

– Research

– Blog

• Instagram

New Media Elements• Design: The logo contains design elements created from

scratch in Photoshop. • Structure: The structure will contain pictures of gear,

motivational posts, pictures of female directors, producers, cinematographers, photographers and other creators.

• Interactivity: Visitors will be able to read, like, comment or share. On the website, the visitors will also be able to navigate to other pages.

• Components: The components that will make up this page will be pictures and text. The associated components will consist of audio, video and text.

• Content: The page will include success stories from female creators, gear and equipment to aid in creative journey, motivational posts that resonate with women and progress on my conspiracy video series.

Audience

• Female– Directors

– Producers

– Cinematographers

– Photographers

– Graphic Designers

– Camera Operators

– Composers

• Feminist & “Girl Power” Community

• Supporters

Anticipated Challenges

• Competing Priorities

– Other Classes

– Work

– Campus Activities

• Low Engagement Levels

– New Profile

– Low Follower Count

• Time Management

Personal Goals

• Portfolio– This project will allow me to create a footprint on the

web

– Demonstrate capability navigating social media, building awareness and garnering organic growth.

• Website Traffic– Drive visitors to my personal site and hopefully result in

leads and freelance gigs

• Skills Display– Demonstrate my ability in camera operation,

videography, photography, Premiere Pro and Photoshop

– Make me a desirable candidate for digital storytelling, new media and interactive positions with social video.

Final Thoughts / Summary

• Diversity and Inclusion in Film is IMPORTANT– There is value in each of our experiences.

• Inspiration and Motivation– For women in film, television and video, the odds

are seemingly stacked against us. This profile and blog will help show “you are not alone.”

• We need a forum for engagement– Place to share tips and tricks

– Gear advice, equipment, tools of trade

– Highlight collective wins for the gender.

QUESTIONS?