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SMA Performance – Retail Client Pilot
Leads Captured: 44Cost per Lead: $4.37
KPI 1
–
COM
MU
NIT
Y G
ROW
TH Community 1,553 2,430 56%
KPI 3
- EM
AIL
CAPT
URE
DOLLARS LEADS
DO
LLAR
S$5
$15
$25
LEAD
S1
3
6
Day1 Day2 Day3 Day4 Day5 Day6 Day7 Day8 Day 9 Day10 Day11 Day12
AUGUST SEPTEMBER GROWTH
KPI 2
- EN
GAG
EMEN
T Posts Sent 20 250 1,150%
Engagements 33 363 1,000%
Engagement per post .50 1.58 216%
AUGUST SEPTEMBER GROWTH
B2C Cost Per Lead Retail Industry Average $15-HubSpot 2013 State of Inbound Marketing
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