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Why Your Website Won't Cough Up More Leads
…and the Rise of Inbound Marketing
Lori Feldman• Founder/President of
The Database Diva• Recipient of the Direct Marketer
of the Year Award. • 3X Winner of the APEX Award for
Newsletter Writing Excellence• Named Swiftpage Email’s 2011 Top
Reseller in the World• Featured in “AdWords for
Dummies” and “This Book Will Make You Money”
• Journalist• Guest Blogger• National Speaker on CRM
• The average age of users of social network sites is 36.9
• Pinterest traffic has doubled since May 2012. It is
now the 4th largest source of traffic after Google, direct traffic and Facebook
• 21% of mobile phone owners pay more for their monthly mobile service plan than they do for groceries
• 45% of customers shopping in-store will purchase
the same item on their mobile for a 2.5% discount; 60% will leave and purchase the product online for a 5% discount.
• 74% of the Fortune Global 100 have a Facebook page
• Instagram’s share of all North American site visits increased 17,319% from July 2011 – July 2012
What Do You Hope To Learn by Attending This Webinar?
www.wordle.net
Marketing Plan 2.0: GPCT
Inbound Marketing Methodology
Examples of GPCT in Action
Are You Ready for More Leads?
Lead capture, tracking & intelligence . Drip Marketing
follow up . Search engine optimization (SEO) . Blogging . Content (web pages, videos,
ebooks, etc.) . Social Media . CRM .
Competitor analysis
Free 30-Minute Inbound Marketing Assessment
http://bit.ly/FreeIMAssessment
Stacia Shinaberry
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