View
27
Download
0
Category
Preview:
DESCRIPTION
Do you know why surveys don’t work that well for email marketing? It’s because subscribers answer how they think you want them to answer. The better way to see what subscribers like, or what actions they will take, is by split testing. - PowerPoint PPT Presentation
Citation preview
EMAIL SPLIT TESTING
Why Email Split Testing is Essential for Profitability…
Does split testing REALLY increase revenues?
ABSOLUTELY!
The only way to find out if you’re leaving money on the table is through SPLIT TESTING
Opportunity Cost!
5 Main Conversion Elements You Should Be Testing & Tracking…
How Do You Test These Variables?
Give ample time to process the results
IMPORTANT!
Maximize conversions AND profits
Recommended