missd6blue.weebly.com  · Web viewWord to describe the highest of quality . eg. Best, most....

Advertising Analysis Feature Displaye

dY/N

Example(s) From Advertisement

Advertisement StructureLogoBrand symbolSloganCatch phraseImagePictureProduct ImagePicture of productHeadingLarge writingCopySmall, detailed writing

Advertisement MeaningTarget AudienceType of people that the advertisement is aimed atImage MeaningWhat does the image say about the product or buyer?Text MeaningWhat do the large words say about the product or buyer?Background ColourWhat colour is used and why?

Language DevicesRhetorical QuestionsA question that’s not meant to be answeredRhetorical CommandsPersuasive instructions

MetaphorComparing something to another thingStrong AdjectivesPositive or powerful describing wordSuperlativesWord to describe the highest of quality eg. Best, mostIncentivesMotivates or encourages to do something eg, discount or bonus

Advertising Analysis Feature Displaye

dY/N

Example(s) From Advertisement

Advertisement StructureLogoBrand symbolSloganCatch phraseImagePictureProduct ImagePicture of productHeadingLarge writingCopySmall, detailed writing

Advertisement MeaningTarget AudienceType of people that the advertisement is aimed atImage MeaningWhat does the image say about the product or buyer?Text MeaningWhat do the large words say about the product or buyer?Background ColourWhat colour is used and why?

Language DevicesRhetorical QuestionsA question that’s not meant to be answeredRhetorical CommandsPersuasive instructions

MetaphorComparing something to another thingStrong AdjectivesPositive or powerful describing wordSuperlativesWord to describe the highest of quality eg. Best, mostIncentivesMotivates or encourages to do something eg, discount or bonus

Advertising Analysis Feature Displaye

dY/N

Example(s) From Advertisement

Advertisement StructureLogoBrand symbolSloganCatch phraseImagePictureProduct ImagePicture of productHeadingLarge writingCopySmall, detailed writing

Advertisement MeaningTarget AudienceType of people that the advertisement is aimed atImage MeaningWhat does the image say about the product or buyer?Text MeaningWhat do the large words say about the product or buyer?Background ColourWhat colour is used and why?

Language DevicesRhetorical QuestionsA question that’s not meant to be answeredRhetorical CommandsPersuasive instructions

MetaphorComparing something to another thingStrong AdjectivesPositive or powerful describing wordSuperlativesWord to describe the highest of quality eg. Best, mostIncentivesMotivates or encourages to do something eg, discount or bonus