Vocabulary and Comparing Digital Businesses Creating a Digital Business Plan...

Vocabulary and Comparing Digital

BusinessesCreating a Digital Business Plan

digitalliteracy.rosendigital.commluhtala2012

digitalliteracy.rosendigital.commluhtala2012

digitalliteracy.rosendigital.commluhtala2012

digitalliteracy.rosendigital.commluhtala2012

digitalliteracy.rosendigital.commluhtala2012

Amazon.com

digitalliteracy.rosendigital.commluhtala2012

Questions:

1.What product or service does this digital business sell?

2.What is the target audience? Market (niche)?

3.How does this business generate revenue?

4.What expenses does this digital business have?

5.Do consumers play a role in growing the business (metrics)?

digitalliteracy.rosendigital.commluhtala2012

Facebook

digitalliteracy.rosendigital.commluhtala2012

Questions:

1.What product or service does this digital business sell?

2.What is the target audience? Market (niche)?

3.How does this business generate revenue?

4.What expenses does this digital business have?

5.Do consumers play a role in growing the business (metrics)?

digitalliteracy.rosendigital.commluhtala2012

Google

digitalliteracy.rosendigital.commluhtala2012

Questions:

1.What product or service does this digital business sell?

2.What is the target audience? Market (niche)?

3.How does this business generate revenue?

4.What expenses does this digital business have?

5.Do consumers play a role in growing the business (metrics)?

digitalliteracy.rosendigital.commluhtala2012

Netflix

digitalliteracy.rosendigital.commluhtala2012

Questions:

1.What product or service does this digital business sell?

2.What is the target audience? Market (niche)?

3.How does this business generate revenue?

4.What expenses does this digital business have?

5.Do consumers play a role in growing the business (metrics)?

mluhtala2012 digitalliteracy.rosendigital.com

Pandora

digitalliteracy.rosendigital.commluhtala2012

Questions:

1.What product or service does this digital business sell?

2.What is the target audience? Market (niche)?

3.How does this business generate revenue?

4.What expenses does this digital business have?

5.Do consumers play a role in growing the business (metrics)?

digitalliteracy.rosendigital.commluhtala2012

Which company does your group believe has the most promising future? Explain why.

digitalliteracy.rosendigital.commluhtala2012

• About what am I curious?

• What experiences are unique to me?

• What do I do well?• What are my favorite

activities? What would improve them?

• What are my least favorite activities? What would make them more appealing?

digitalliteracy.rosendigital.commluhtala2012

• Thinking about niche in relation to my responses on the previous questions, “I wish it was possible to ...”

• About what products and services are people excited?

digitalliteracy.rosendigital.commluhtala2012