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Your key to Russian retail businesswww.vkr.su
Where do you want to go? Somewhere close... or far away? Turkey, Brazil, Romania? What about… Russia?
Looking to expand your retail business abroad?
Russia has 14 cities with more than 1 mln people — increasingly looking to modern retail outlets for aspirational purchases.
A vast and untapped territory
Population: 141 million
Russia’s consumer spending per capita is for an increase by 78% by 2014.
2009 2014
$13,316
$7,460
Consumer spendings grow
+78%
Source: Q110 Russia Retail report by Business Monitor International
As a result, the country's total retail sales will see a 76% increase by 2014.
2009 2014
$999 bn
$463 bn
Retail sales to increase
+76%
Source: Q110 Russia Retail report by Business Monitor International
Russia was accounted for an estimated 43.9% of regional retail sales in 2009 and is expected to rise by 6.6% in 2014.
56.1%43.9% 49.5%50.5%
2009 2014
Growing faster than othersSales in Russia Other regional sales (Turkey, Poland, etc.)
Source: Q110 Russia Retail report by Business Monitor International
“ The competition for locations is very
high, the competition for customers is
beginning.
— PWC Russian Retail Market Survey
The market is unsaturated
It sure is attractive, but what about the risks?
Business practices? Laws and regulations? Security?
Unpredictable circumstances leading to unpredictable expenses?Corruption?
You can find a local partner but you have to give up a share in your local business… Are you sure you want to do it?
Finding a local partner: possible but not optimal
Meet VKR — your guide to the untapped territory of Russian retail
cities across
161 retail outlets opened
70in
Russia, Belorussia, Ukraine and Kazakhstan
Our experience in retail is unprecedented:
Denis Adamskygeneral director
Dmitry Kashinskysenior partner
CEO at Moscow Jewelry Factory, H.Stern
Responsible for establishing an extensive regional retail network
CEO and project leader at AFI Development, Horus Capital, Barkly
Experience in managing large-‐scale real estate projects
Past Experience:
Education:
Languages spoken:
Our management team:
Ben-‐Gurion University of the NegevKrasnodar International Law Institute
English, French, Hebrew English
Moscow Aviation University
•Jewelry
•Clothing•Shoes•Watches
•Accessories
Our industry experience includes:
We know that opening a shop in Russia is a complex process
Corporate procedures audit & adaptation
Investment planning
Operational budget
1Planning
Legal entity registration
Minimal staff: director & chief accountant
Office rent
2Legal entity
3The product
CustomsCertification Warehouse
4The place
Real estate Design and renovation
Construction approvals
5The launch
Now open!
Logistics, marketing and field personnel hiring and training
AdvertisingOpening ceremony
6On-‐going support
Staff training On-‐going advertising
Local partner programs
Investment planning
Operational budget
Legal entity registration
Minimal staff: Director & chief accountantOffice rent
Customs
Certification
Warehouse
Logistics, marketing and field personnel hiring and training
Real estate
Design and renovation
Advertising
Now open!
On-‐going support
The Planning Stage
The Legalisation Stage
The Final Stage
Decision to enter
Construction approvals
Corporate procedures audit & adaptation
Too complex?
You can go on your own and learn from mistakes. But there’s also a faster way… come talk to us first! You’ll be surprised how much we can do for you.
It’s a lot easier with us!
BRAN
D
Phone: +7 (495) 632 7202
Cell: +7 (903) 712 9611
Fax: +7 (495) 632 7202
Web: www.vkr.su
Е-‐mail: info@vkr.su
Give us a call!
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