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8/2/2019 Updated O.B. Ppt
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By
Roshan, Piyush, Pooja & Joel
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Team
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A team can be bestdescribed as a group ofpeople working together toa common purpose.
Teams are constituted tohandle tasks that arehighly complex and mayalso include
interdependent subtasks.
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Difference between Group & Team
Groups Teams
Members work independently and
they often are not working
towards the same goal.
Members work interdependently and
work towards both personal and
team goals, and they understand
these goals are accomplished best
by mutual support.
Members may have a lot to
contribute but are held back
because of a closed relationship
with each member.
Members are encouraged to offer
their skills and knowledge, and in
turn each member is able to
contribute to the group's success.
Members are given their tasks or
told what their duty/job is, and
suggestions are rarely welcomed.
Members collaborate together and
use their talent and experience to
contribute to the success of the
team's objectives.
Members are very cautious about
what they say and are afraid to ask
questions. They may not fully
understand what is taking place in
their rou .
Members base their success on trust
and encourage all members to
express their opinions, varying
views, and questions.
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HINDUSTAN LEVER RESEARCH CENTRE (HLRC) was set up in the year
1967 at Mumbai. At that time the primary challenge was to find suitable
alternatives to the edible oils and fats that were being used as raw materials for
soaps.
Over the years many break through innovations have taken place. Hindustan
Lever Research gained eminence within Unilever Global R&D and became
recognized as one of the six global R&D Centres of Unilever with the creation of
Unilever Research India in Bangalore in 1997.
At Bangalore R&D centre, a team of 10 scientists were appointed for a projecton shampoo line. Suranjan Sarkar heading the team as Principal Research
Scientist with the support of Vikas Pawar, Aparna Damle, Jaideep Chatterjee,
Amitava Pramanik as Research Scientists. Suresh Jayaraman & Punam
Bandyopadhyay were Research Associates.
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Researchscientist
Vikas Pawar
Aparna Damle
ResearchAssociates Suresh Jayaraman
Punam Bandyopadhyay
Jaideep ChatterjeeAmitava Pramanik
Principal Research Scientist - Suranjan Sarkar
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Facts and Flaws
Lack of seriousness
Lack of commitment
Lack of able leadership skills
Self - Centred
Not opportunist
Organisational Politics
No climate of trust
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Solutions
Selecting: Hiring right team players.
Training: Creating team players.
Rewarding: Providing incentives to be a good teamplayer. The non-monetary incentives are as important asmonetary benefits at time.
Leadership: Clearly in a marketing research agency youneed to have a flexible and participative form ofleadership.
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