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Unique Value Creation
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
Violence
Peace Health
Disease
Environment
Collapse
Education/Arts
Ignorance
Human Rights
Oppression
Poverty
Wealth
Unique Value Creation• HUMAN RIGHTS/EMPLOYEE RIGHTS:
Women’s, Children’s, Speech, Worship • EDUCATION/ARTS:
Literacy, Graduation, STEM, Arts, etc.
• ENVIRONMENT:Energy, Global Warming, Pollution, Conservation, Water Resource Depletion
• VIOLENCE:War, Domestic, Terrorism, Weapons, etc.
• POVERTY:Capital, Housing, Food, etc.
• HEALTH:Aids, Cancer, Children, Research, Access, Screening, etc.
Environment
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
Conservation Renewable Energy
Global Warming
Green Business
Pollution Abatement
Water & Resource Depletion
Education/Arts
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
H.S. Graduation
ScienceTech
EngineeringMath
Early Childhood
Life Skills Arts Ed/ Performance
Literacy
Violence
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
Domestic Weapons Proliferation
War/ Terrorism
Media Hate School
Poverty
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
Self RelianceEntrepreneurshi
p
Access to Capital
Jobs Creation
Education FoodSustainability
Housing
Health
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
Mental Health
Wellness & Prevention
Access to Healthcare
Research for Cures
Affordability Training & Education
Human Rights
Strategic ExcellenceBrand Soul
Sta
keh
old
er C
on
cern
En
gag
e
Unique Engagement
Unique Value
Employee Rights
NEED Equality/Tolerance
NEED NEED Children’s Rights
Integrity: Best Version of Me
1. ______________
2. ______________
3. ______________
Your Talent
Your Virtues
1. ______________
2. ______________
3. ______________
Questions of Legacy
• What is going to
be unique about your life?
• What do you need to over-invest in to make your difference?
• What should you eliminate from your life? (Activities, Expenses, People)
• How do you create value for yourself and others?
URGENT NOT URGENT
Stress
Burnout
Growth
Boredom
N
ot
Imp
ort
an
tIm
po
rta
nt
Physical Energy
• Sleep - Rested, Refreshed
• Diet - Light, Energetic, Never Hungry
• Exercise - Interval, Varied
• Recreation - Enjoyable
• Recovery - Intensity, Relaxation
HEALTHY…
Emotional Energy
• Optimism - Challenge the flow
• Gratitude - Small things
• Enjoyment - Passion
• Intimacy - Focus + Time
Positive Emotions…
Mental Energy
• Learning - Inputs determine outputs.
• Thinking - Plastic brains
• Doing - Intensity/Relaxation
Spiritual Energy
• Having a Purpose
• Unplug, Ask, Listen
• Stay Connected
• Hanging• Same ol, Same ol
Break the 50 Times Barrier
Focused Practice = Performance Breakthrough
• Mentoring, Coaching, Trying, Learning New Best Way
VS.
A
Over Invest + Eliminate Waste
Boogie Board $100M+
Eliminate
Reduce
Raise
Create
SurfBoards $20M
DangerousDifficultExpensive
Fun FactorEase of UseSafetyAutomation
ManufacturingTime & Waste
New OutletsNew “Surf” AreasNew Age Groups
Abundance: Create Unique ValueA
Questions of Legacy
• What is going to be unique about your life?
• How do you create value for yourself and others?
•What should you eliminate from your life? (Activities, Expenses, People)
•What do you need to over-invest in to make your difference?
This is Our StoryThis is Our Story
STATUS QUO----------CRISIS
Coward’s Response
Hero’s Response
Resolution
Crisis
Hero’s Response
Loss & Pain
Crisis
Coward’s Downward
Spiral
Hero’s Upward Spiral
COWARD
HERO
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