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7/27/2019 Uninor Merchandising Plan for Maharashtra & Goa
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MERCHANDISINGFill the cells marked in BLUE only
A 26
B 15
C 10
D 4
TownsNetwork Covered
A B C D Total Total
Pune 923 1384 2306 4613 9225 9225
Nagpur 934 1400 2334 4668 9335 9335
Nashik 457 686 1143 2286 4572 4572
Kolhapur 349 524 874 1747 3494 3494
Aurangabad 354 531 885 1770 3540 3540
Solapur 226 338 564 1128 2255 2255
Goa 120 180 300 600 1200 1200
Total 3362 5043 8405 16811 33621
Monthly 1312697
Annual 15752362
Number of Visits per month Visits5 working days in a week
Grand Total Cost
Total Working Days
Outlets covered/merchandiser/day
ost er erc an ser(per month)
Count of Uninor Outlets
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26 26 26
35 35 35
3800 5500 3800
A B C D Total
23985 20756 23063 18450 86254 95 360180
24271 21004 23338 18670 87282 96 364475
11887 10287 11430 9144 42748 47 178509
9084 7862 8735 6988 32669 36 136420
9204 7965 8850 7080 33099 36 138216
5863 5074 5638 4510 21084 23 88044
3120 2700 3000 2400 11220 12 46853
87415 75647 84053 67242 314356 345 1312697
Cost per city per
month
Number of Visits per month Number of
Merchandisers35 outlets/ merch
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Sr No City Clusters Merchandisers
Total No
of Mer
o.o
Team
leaders
Distrib
utor Mon Tue Wed
Long
route TOTAL
Monthly
Cost
1 GOA Panjim 4 18 2 2 26 30 30 30 464 76400
Mapusa 4 3 26 24 30 30 440
Vasco 2 2 30 30 30 30 240
Madgaon 4 3 24 30 30 30 456
Ponda 2 1 30 30 30 30 240
Sindudurgh 2 2 30 36 36 30 264
2104
2 AURANGABAD Aurangabad 13 26 2 3 36 36 36 1404 106800
Jalana 3 1 30 36 36 306
Jalgaon 4 1 36 36 36 432
Bhusawal 3 1 30 30 30 270
Beed 3 1 36 30 40 318
2820
3 NAGPUR Nagpur (East & West) 22 33 3 30 30 30 1980 137400
Chandrapur 3 30 30 30 270
Gondia 1 30 30 30 30 120Wardha 3 30 30 30 270
Yavatmal 3 30 30 30 270
Bandhara 1 30 30 30 30 120
Gadchiroli 1 30 30 30 30 120
3150
4 AMARAVATI Amravati 4 10 1 30 30 30 360 42000
Akola 4 30 30 30 360
Buldhana 1 30 30 30 30 120
Vashim 1 30 30 30 30 120
960
5 KOLHAPUR Kolhapur 9 22 2 3 42 36 36 1026 91600
Sangali Miraj 6 3 36 36 36 648
Satara 2 1 36 36 36 36 288Ratnagiri 1 2 36 36 36 36 144
Ichalkranchi 2 2 36 36 36 36 288
Karad 2 2 36 36 36 216
Uninor Merchandising Plan
TOTAL
TOTAL
4
TOTAL
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2610
6 SOLAPUR Solapur 7 24 2 4 42 36 36 36 1050 9920
Latur 3 1 36 36 36 324
Nanded 6 3 36 36 36 648
Hingoli 2 1 30 36 30 30 252
Barshi 2 1 36 36 36 36 288
Osmanabad 2 1 30 30 30 180
Parbhani 2 1 36 36 30 204
29467 NASHIK Nashik 17 27 2 4 36 36 36 1836 1106
Nandurbar 2 1 30 30 30 180
Malegaon 3 2 36 36 30 306
Sagmaner 1 1 30 30 30 30 120
Dhule 4 2 36 36 30 408
2850
8 Pune PUNE 56 78 8 3284
PCMC 12
RAIGAD 4
Pen 1
Karjat / Khopoli 2
Lonavala / Kamshet 1
RATNAGIRI 1SINDHUDURG 1
8 Vasai Vasai 4 30 3 2 36 36 36 36 576 1260
Nalasupara 3 1 36 36 36 324
Virar 3 1 36 36 36 324
Palghar 1 1 36 30 36 30 132
Dhanu 1 1 30 30 30 30 120
Sahapur 1 1 36 30 36 30 132
Vada 1 1 24 24 30 36 114
Ulhasnagar 5 3 30 30 30 30 600
Badalapur 1 1 30 30 30 25 115
Ambarnath 2 1 24 24 30 24 204
Bhoisar 1 2 24 24 24 24 96Bhiwandi 7 4 36 36 36 36 1008
268 3745
21041
Total
TOTAL
TOTAL
TOTAL
TOTAL
TOTAL OUTLETS COVERED11184
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SR NO DIST MER TL CO-OR
1 PUNE 56 4
2 PCMC 12 1
3 RAIGAD 4
4 Pen 1
5 Karjat / Khopoli 2
6 Lonavala / Kamshet 1
7 RATNAGIRI 1
8 SINDHUDURG 1
1 NASIK 16
2 BHUSAWAL 2
3 JALGAON 3
4 DHULE 2
5 NANDURBAR 1
6 MALEGAON 2
7 SANGAMNER 1
1 AURANGABAD 13
9 A NAGAR 10
2 JALNA 3
3 BEED 3
1 SOLAPUR 7
2 LATUR +PARBHANI 3
3 NANDEED 4
4 USMANABAD 4
5 BARSHI 2
1 KOLAPUR 10
2 SANGALI 4
3 SATARA 2
4 KARAD 2
5 MIRAJ 3
1 GOA
2 PANJIM 43 MAPUSA 4
4 MADGAON 4
Pune zone
Goa
1
1
3
2
2
2
1
1
1
1
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6 PHONDA 2
7 KANKAWALI 2
8 SAWANRWADI 2
195 17 5
2
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BASE PLAN DeadlineMerchandizing Requirement freezed 6-Feb
Vendor Shortlisting closure 10-Feb
Vendor Meeting with ZBM 14-Feb
Initial screening 13-Feb
Merchandizing vendor meeting with Mr. Anil 16-Feb
Vendor Documentation & Empanelment 20-Feb
Final Screening of Merchandisers 22-Feb
Rate Negotiation 23-Feb
Commercial Negotiation 24-Feb
CMO Approval 25-Feb
Merchandizing training programme 1-Mar
Field trial 4-Mar
Roll out 14-Mar
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Merchandisng
Vodafone
Zone Name of Agency No of Merc. Contact No.
Pune Brand Promotion 25 9765999605
Vasai Sai Marketing 22
Nagpur Fast Track 20 9890960870Amravati Fast Track 7 9890960870
Nashik Aboli Creation 15 9371310033
A'Bad Aboli Creation 14
Solapur Kreators Advt.Planer 6 9225829280
Nanded Kreators Advt.Planer 4
Kolhapur Kreators Advt.Planer 21
Goa WINGS 12 0832-6647531
Airtel
Zone Name of Agency No of Merc. Contact No.
Pune Raj 9372402900
Vasai
Nagpur Fast Track 9890960870
Amravati Fast Track
Nashik Trans Events 9890799444
A'Bad Wasim
Solapur Kreaters Advt.Planner 9225829280
Nanded Kreaters Advt.Planner
Kolhapur Kreaters Advt.Planner
Goa WINGS / ASHISH RANE 12 0832-6647531/ 9823110601
Idea
Zone Name of Agency No of Merc. Contact No.
Pune Aboli Creation 9371310033
Vasai
Nagpur Fast Track
Amravati Fast Track
Nashik Bankar 10 9764545454
A'Bad Deepak Sonawne 9325205557
Solapur Through Distri.
Nanded Through Distri.
Kolhapur Through Distri.
Goa
Docomo
Zone Name of Agency No of Merc. Contact No.
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Pune Chetan/ Aboli Creation/ Swami 9225503888 Swami
Vasai
Nagpur Ravi Pillai 9225215753
Amravati Ravi Pillai
Nashik Orange Events 9730809234
A'Bad Deepak Sonawane 9325205557
Solapur Kreators Advt.Planer 9225829280Nanded Kreators Advt.Planer 9225829280
Kolhapur Kreators Advt.Planer 9225829280
Goa
Sr.No. Agency Name Contat Person Direct Contact Number
1 Mr Muslim Mr Muslim 9970125989
2 Wing Brand Activation Inida Pvt.Ltd Ms Eva Ferna 9890217219
3 Shop to Carry Mr Ashish Ra 9823110601
4 Shri Damador Agency Mr Ghanshay 99753914445 Brand Mela Mr Satish 8087664148
Merchandising Agency in Goa
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7/27/2019 Uninor Merchandising Plan for Maharashtra & Goa
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Remarks
Merchandiser and Promotional Activity for UB Group and Bacardi
Aircel, Airtel,Idea, Has done Branding for Uninor in Bangalore and Hyderabad
Nestle,LG,Bratinia,Vodafone, Tata Docomo
Tour De Goa,Parle G.Samsung
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