The Crippling Effect of Survey Data Survey results lack credibility The real price industry pays...

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The Crippling Effect of Survey Data

Survey results lack credibility

The real price industry pays

Susceptible to manipulation

Strains trading relationships

Survey-Based Market Information: Negatively Affects Performance

Survey results lack credibility

The real price industry pays

Do not reflect your experience

Cannot support decisions on any level

Survey-Based Market Information: Negatively Affects Performance

Survey results lack credibility

The real price industry pays

Amplify the effects of marginal trades

Creates artificial price volatility

Survey-Based Market Information: Negatively Affects Performance

Survey results lack credibility

The real price industry pays

Not codified; no standards

Creates artificial price volatilityWreaks havoc with financials

Survey-Based Market Information: Negatively Affects Performance

Survey results lack credibility

The real price industry pays

Variable & unknowable margin of error

Forget about forecasting

Survey-Based Market Information: Negatively Affects Performance

Survey results lack credibility

The real price industry pays

Reflect market’s sentiment and forecast

Erodes decision-maker’s confidence

Survey-Based Market Information: Negatively Affects Performance

What Does Forest2Market Know About Data?

Data - Unique, current and proprietary database of wood raw material transactions and the extensive data collection infrastructure necessary to collect millions of market transactions every year.

Staff - Statisticians, economists and supply chain experts possess extensive industry knowledge and experience.

Neutrality - As a neutral third party, Forest2Market does not buy or sell timberland, timber or wood fiber of any kind; it does not manage timberland or provide credit wraps. Forest2Market is an independent source of wood and fiber supply chain expertise.

Stumpage Price Forecast24-month timber and wood fiber price forecast

• Supports operational decision making • Provides insight into future stumpage prices and periods in

which buyers or sellers hold relative market advantage• Subscribers are better able to:

– Time sales or purchases– Negotiate prices– Manage workload– Control inventory levels

Stumpage Price Forecast Features

Economic Outlook

• Reviews the current economy

• Assesses macroeconomic factors that influence the forest products industry

• Forecasts major economic indicators 24-months out

Regional Stumpage Report

• An in-depth look at the factors that affect regional timber prices

• Projects the relative influence of the general economy, industry capacity, and local capacity

• Forecasts prices for pine sawtimber, pine pulpwood, and hardwood pulpwood

©2012 Forest2Market®, Inc. 12

Stumpage Price Forecast Regions

• Arkansas, Louisiana, Texas• Mississippi, Alabama, Georgia• North Carolina, Virginia• Western Gulf• Central Gulf• Southeast Coastal

ContactSuzanne HearnVice President, Sales & Marketing Office: 980.233.4017suzanne.hearn@forest2market.com

Forest2Market, Inc.15720 John J. Delaney Drive, Suite 550Charlotte, NC 28277Website: www.forest2market.com

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