The Blue Ocean Explorer

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Are you a Blue Ocean Explorer? In this issue, we take inspiration from the Blue Ocean Strategy way of thinking, that encourages us to 'create new demand in an uncontested market space' (otherwise a “Blue Ocean”), rather than compete in an existing industry. We've gathered stories from young entrepreneurs in different fields with a hope to inspire you to make a difference or perhaps create your own “Blue Ocean” someday. Till we meet again in the next issue, we’d love to hear from you. Write us with your comments and stories. With love, All of us at I.M.

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I.M. magazine is a bi-monthly publication in Malaysia.Grab a copy at your nearest major bookstores!

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