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Telehealth for New ParentsPacify Press Kit 2019
2 Pacify Press Kit 2019
WWW.PACIFY.COM
About PacifyPacify is the first 24/7 telehealth app for new parents. Our on-demand technology quickly and conveniently connects new parents to a nationwide network of healthcare experts at the touch of a button through their mobile devices. Studies have shown that the first 1,000 days of a child’s life are the most important to their development. Pacify’s technology was created because we recognized that new parents need highly-responsive, non-emergency healthcare support during this critical time period.
In addition to maintaining a thriving consumer product business, Pacify provides its services to many new parents at no cost through partnerships with employers, health plans, and other public health programs. Pacify is filling an important gap in the healthcare system as a premier go-to resource for pediatric advice and support.
Founded in 2014
Headquarters in Washington, D.C.
Winner of the 2017 Medstar Health
#Patient2Consumer Startup Challenge
Currently serving eight Public Health
and Medicaid programs
Ben Lundin, Co-Founder and CEOPrior to co-founding Pacify, Ben was with McKinsey & Company where he focused on developing and implementing strategies for public and private healthcare systems.
George Brandes, Co-Founder and COOGeorge was previously VP of Healthcare Programs at Jackson Hewitt, where he designed and deployed software to help uninsured customers apply for health coverage at tax time.
Melanie Silverman, Chief Clinical OfficerMelanie has over 20 years of clinical expertise as a pediatric-specialized dietitian (RD) and lactation consultant (IBCLC), including seven years at the University of Chicago Medical Center.
LEADERSHIP TEAM
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The Pacify Experience
A Pacify membership provides on-demand, video-enabled access to a nationwide network of maternal and pediatric specialists.
During pregnancy and beyond, Pacify users get face-to-face, expert help on a wide range of topics:
Fevers • Rashes • Crying/Colic • Gas Teething • Breastfeeding • Pumping Sleeping • Earaches • Picky eating Sore nipples • Spit up • Poop
Available for consultation 24/7, our maternal and pediatric experts provide instantaneous support right from a smartphone or tablet - no appointments, no waiting.
MATERNAL AND PEDIATRIC SUPPORT, MADE SIMPLE
Download and sign-upAvailable to download for free on the App Store and
Google Play.
Make a callFrom the main menu, push one of the call buttons to connect with an expert.
Rate the experienceUser feedback helps us innovate and evolve to
better suit the needs of new parents!
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The Pacify Experience
WHY PACIFY?
Better health outcomesBreastfeeding reduces the risks of childhood asthma, obesity, ear infections, eczema, diarrhea and vomiting, lower respiratory infections, and type 2 diabetes.*
*CDC Breastfeeding Guidelines. 2018. < https://www.cdc.gov/breastfeeding/about-breastfeeding/why-it-matters.html>
Reduce ER visitsUp to 80% of pediatric ER visits are non-emergent, wasting more than ~$20 billion annually. Compared to outdated triage services, Pacify diverts 15x more pediatric volume to appropriate, less expensive sites of care.
Lower costReported savings of $875 per birth on medical claims when women participate in lactation support programs.
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PARTNER WITH PACIFY
Employer programsOffered as a maternity benefit, Pacify improves retention, delights employees, and lowers claims costs.
Public healthPacify bridges geographical, technological, and socioeconomic divides, helping public health organizations address stark disparities in access to maternal and child care.
Managed carePacify helps health plans reduce unnecessary costs, boost Healthcare Effectiveness Data and Information Set (HEDIS) & Early and Periodic Screening, Diagnostic and Treatment (EPSDT) measures, improve quality of care, and engage pregnant and new parent members.
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The Pacify Experience
Pacify has one focus: providing an extraordinary experience for new parents. At the end of the day, we are on a mission to relieve parental anxieties and keep both
parents and children healthy.
That’s why a Pacify membership provides unlimited access to our nationwide network of providers, 24/7. We encourage our users to connect with our providers as many times as they need, anytime, anywhere.
UNPARALLELED SUPPORT FOR NEW PARENTS
ACCESS WITHOUT LIMITS
30 secondsto connect with
an expert
4.8/5 staraverage user
rating
Support in English and
Spanish
HIPAA Secure Platform
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WIC & DOH programs
Managed care programs
Community-based programs
Employers programs
Pacify NationwideOur partnership programs provide low-income families with free access to 24/7, on-demand telehealth services
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Pacify Press
September 2018 – mHealth Intelligence: New Bill Targets Medicaid Coverage of Mater-nity Telehealth Programs
August 2018 – eHealth Radio: The Next Generation of Support For New Parents
March 2018 – WTOP: $40-a-month baby health app free for some DC moms
March 2018 – DCW50: DC Based app provides free access to healthcare consultants for low-income moms
February 2018 – WJLA: On-demand care using the Pacify mobile app
February 2018 – PRWEB: All Mothers Participating in DC WIC Program Now Have 24/7 Telehealth Support
September 2017 – mobihealthnews: Arizona health plan rolls out Pacify video chat app for new moms in need
September 2017 – mHealth: Gives Moms - New and Expecting - a Reassuring Resource
August 2017 – cafemom: Finally, Breastfeeding Moms Can See a Lactation Consultant in the Middle of the Night
July 2017 – Baby Center Blog: Need a 4 a.m. lactation consultation? Here’s the app to find it
January 2017 – Roanoke Times: Med Beat: App launched for new moms with limited ac-cess to health care
March 2015 - Washington Business Journal: Pacify, a D.C. startup focused on pediatrics, lands $1.1 million seed round
GET IN TOUCHMedia InquiriesCourtney Beglin
courtney@pacify.com914.584.6617
Social@pacifyapp
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Brand AssetsLOGOS
APP SCREENS
Standard Pacify Purple .png
Provider CallHome Call Screen
Standard Pacify White .png (click above)
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