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8/13/2019 Telecom Management India Telecom .pptx
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Telecom ManagementEC482,
8thSem ECE Management Elective
Topic:
India Telecom Perspectives
9thFeb 2012 class
Prof. Satish Manocha, ASE,
Bengaluru
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India Telecom Perspectives
Framework
India Telecom Market
Telecom Related Organizations
Telecom regulations
National Broadband Plan
What Needs to be Done
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Framework
IndiaA Country of Immense Potential
Well Trained Population (Selected Segments)
Use of Advanced Technologies and Knowledge Base (SelectedSegments)
Extensive wireless voice urban network
Fast Industrial Growth Rate
Diversity, Free Thinking*
Challenges
Infrastructure, Infrastructure, Infrastructure
Closing the Urban and Rural Gap
Productivity, Communications, Education
Application of Global Technology and Processes to LocalEnvironment and Needs
Developing a Regulatory / Competitive Balance Timely and Fast Decision Making
Affordability Creation and Distribution
Telecom / Communications
A Key Enabler for Progress
Living in all centuries at the same time*
:The Argumentative Indian by Dr. Amartya Sen
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India Telecom Market - 1
Higher subscriber volumes, lower tariffs and falling handsetprices
Mobile penetration of around 65% in early 2011
750 million mobile subscribers (including both GSM andCDMA services) coming into 2011
GSM technology continued to dominate the mobile marketin India; while CDMA still clings to a market share of around
15%
ARPU has been steadily declining as competing operatorsoffer cheaper tariffs the usage levels have remainedreasonably high thus slowing the decline in revenues.
Major push in recent years to take mobile services into the
poorer and rural areas of the country
2010 the long-awaited 3G auctions finally took place.
2011 the 3G networks were rolled out and services deliveredto customers.
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India Telecom Market - 2
Rationalizing the number of operators
By early 2011 there were just over 13 million broadband
subscribersa lowly penetration (by population) of slightlymore than 1%. Wireless broadband technologies
Attempts to free up blocks held by other ministries
160 operational Internet ServiceProviders(ISP) in the country
10% of the ISPs have 90% of the subscribers. state-owned BSNL and MTNL with Tatas continue to
dominate the market, holding first and second place interms of Internet subscribers and a massive 70% of the totalsubscriber base
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India Market share
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GSM Operators
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CDMA Operators
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Wireline Market Share
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India Broadband Market Share
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ISP Market Share
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India Broadband Connections
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Internet Usage Purpose
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India National Broadband Plan
Nation-wide Broadband network to Reach Education,Healthcare, Banking and Other Services to all the Villages
Telemedicine, e-commerce, e-banking and e-Governmentavailable through a high-speed Internet connection
2004 Defined Broadband as 256 Kbps Download
2010 recommendation to increase to 2 Mbps
Broadband 20 million Target connections by the end of year2010 in India (TRAI 2004). Actual 10 million achieved by 2010.
10 % Point Increase in Broadband Penetration AcceleratesEconomic Growth by 2.5 percentage Points
Broadband Connections:
China: 120 M, USA 85 M, India 10 M
3G and Broadband Wireless Access (BWA) Auctioned
0.2 to 0.3 M in Contrast to 18 million mobile VoiceConnections per Month
(TRAI Dec 2010)
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India Regulatory Environment
Regulatory Bodies by Govt of India
Telecom Commission
Administrative, Financial, Spectrum, Validation
Department of Telecommunications (DOT)
International Forums, Administration of Laws
Telecom Regulatory Authority of India (TRAI)
Customer Interests, Policy Recommendations
Telecom Dispute Settlement and Appellate Tribunal (TDSAT)
Adjucate on Disputes, Appellate Authority
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Telecom Commission
Administrative and financial powers
Policy formulation,
Licensing
Wireless spectrum management
Administrative monitoring of public sector units (PSUs)
Research and Development
Standardization and validation of equipment
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Department of Telecommunications (DOT)
Communications with such as InternationalTelecommunication Union (ITU),
International Telecommunication Satellite Organization,International
Mobile Satellite Organization and
Asia Pacific Telecommunity(IPT).
Promotion of standardization, and research and developmentin telecommunications
Promotion of private investment in telecommunications
Financial assistance for research and study intelecommunications technology to adequately train manpower
Administration of laws
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Telecom Regulatory Authority of India (TRAI)
Recommendations on various aspects related to thefunctioning of telecom service providers
Monitor the quality of services provided by the serviceproviders & publish
Protect consumers interest
Recommend the provision of Universal Service Obligation(USO) to connect the Unconnected.
Fix tariffs for various telecom services
Advise the government on
Need and timing for introduction of new service providers
Terms and conditions of the license
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Telecom Dispute Settlement and Appellate Tribunal (TDSAT)
Adjudicate on disputes
Between licensor and licensee
Between two or more service providers
Between service provider and group of consumers
Act as the appellate authority in respect of any directions,decisions or orders of TRAI
Any appeal beyond TDSAT is only to the Supreme court
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Telecom in India - Issues
Affordability
Estimate Typically Consumers willingness to pay 2.5% of
Disposable Income on Telecom Services Broadband Continues to Lag Behind
Introduction of Smartphones and Android Based and i-Phone Handsets
Launch of 3G/ Mobile Broadband services, next 4G
Indigenous Telecom Manufacturing guidelines
New Restrictions on Telecom Equipment on non-IndianManufacturers
Knowhow Transfer
Source Code Collateral
Adverse Effect on Indian Operators and Telecom Growth inIndia
International Best Practices?
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India Telecom Trends
Tariff Wars
High value per Rupee
Fast Growth in Mobile Voice
Consolidation in the Countrys Crowded Telecom Market
Shift of Focus from Urban to Rural
Rural Voice Teledensity:25%
Urban teledensity:100%,
Voice to Video and Data Applications
Financial Services on Mobiles
Mobile Number Portability (MNP)since 2011
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India Technology Focus Areas
Timely Introduction of Broadband Access Very Important for Growth
Business, Education, Entertainment
Affordable Cost (Few Hundred Rs/month) Clustered Approach
Leveraging Relevant Technologies for Broadband Access
Limited DSL for Existing Copper Connections
Difficult Coax/Cable Facilities for Residential Applications
Difficult Fiber Penetration for Broadband Access For Broadband Mobility, 3G WCDMA/HSPA Key Option
WiFi for Selected and Limited Hot Spots
WiMAX for Metropolitan Coverage
LTE Longer Range Option
Fiber and WiMAX for Backhaul Packet Transport
Smart User Equipment - Multimedia Capable
Mobile E-Servicesan Imperative
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DOT
Policy formulation, licensing and coordination of matters relatedto telegraphs, telephones, wireless, data, facsimile and
telematic services and other like forms of communications Granting licenses to operators for providing fixed and Value
Added Services (VAS) in various cities in accordance with thepolicy of government
Implementing treaties and agreements with other countries
International relations in matters connected withtelecommunications, including matters relating to allinternational bodies dealing with telecom
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India Population Pyramid: Age-wise
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Indias Telecom Growth
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India Internet Usage
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India Services Expenditure
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India Telecom Trends - 1
Tariff WarsHigh value per Indian Rupee
Fast Growth in Mobile Voice
Broadband Continues to Lag Behind
Rural Penetration Still a Challenge
Introduction of Smartphones and Android Based and i-Phonehandsets
Auction and allocation of 3G and Broadband spectrum andlaunch of services.
Consolidation in the countrys crowded telecoms market
Shift of Focus from Urban to Rural: With rural teledensity atabout 25% as compared to urban teledensity of 100%,
Broadband will get a boost with the launch of the NationalBroadband Plan
Indigenous Telecom Manufacturing
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India Telecom Trends - 2
Voice to Video and Data Applications
Financial Services on Mobiles
launch of 3G/ Mobile Broadband services
Web browsing is expected to be the most used serviceamong mobile broadband users in India.
Music and video related services are likely to be nextmost popular services.
Data will be segmented and the plans will be tailor-madefor different segments of the population.
Price will be the most important determinant of take up of3G services, followed by content.
The tariff plans are expected to be competitive andinnovative.
Initially, take up of 3G services will be concentrated moreamong urban subscribers.
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India Telecom Trends - 3
Mobile Number Portability (MNP)
greater focus on quality and service to retain subscribers
Mobile Banking:
Shift Towards smart handsets:
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Telecom in India - Issues
New restrictions on telecom equipment that is manufacturedand sold by non-Indian manufacturers to telecom serviceproviders located in India
transfer the underlying technology to the Indian purchaserof the telecom equipment within three years
Issue of Intellectual Property
deposit the source code of telecom-related software in an
escrow account that is controlled by the Indian government Maintenance entirely by Indian Engineers within two years
Adverse on Indian Operators and Telecom Growth in India
International Best Practices?
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Telecom in IndiaWhats Needed
Recognition of Telecom as a critical part of National Growth
Uniformity and Consistency of Policies
New National Telecom Policy 2012
Micro-regulation should give way to a market based approach
Applications for end customer good
Banking, Education, health, Government Services
Steady , adequate and predictable availability of spectrum.
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Key Focus Areas
Provision of High Speed Data Access as Compared toContinued Emphasis on Proliferation of Voice Networks
Technology Path Consistent with Availability of Current andUpcoming Technologies
Alignment with Global Environment with Local Execution
Services and Applications Consistent with Indias Needs
Technology and Knowledge Development
Open and Distance Education Study roles & functions of ITU, APT, DoT, TRAI, TDSAT, WPC,
TEC, TEMA from their websites
Roles of COAI, AUSPAI, WiMAX Forum
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Challenges
Closing Urban/Rural Gap
Access (Affordability & Distribution)
Focus on Tier2 and Rural Customers Delayed Deployment of Mobile Broadband
Department of Telecommunications (DOT)
Delay in Spectrum Allocation:
FCFS(First Come First Served) or Auction
Becoming a Technology Leader
Business Model
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