Teaching Recommended Beef Production Practices through the Master Cattle Producer Program by Kenneth...

Teaching Recommended Beef Teaching Recommended Beef Production Practices through the Production Practices through the Master Cattle Producer ProgramMaster Cattle Producer Program

byby

Kenneth SharpeKenneth Sharpe

Livingston, LouisianaLivingston, Louisiana

Master Cattle ProducerMaster Cattle Producer

Program PlanningProgram Planning

ObjectivesObjectivesof of

Master Cattle ProducerMaster Cattle Producer

ObjectivesObjectives

Beef producers to acquire a Beef producers to acquire a knowledge of sustainable livestock knowledge of sustainable livestock production practices, environmental production practices, environmental stewardship, farm management and stewardship, farm management and marketingmarketing

ObjectivesObjectives

Beef producers to acquire a Beef producers to acquire a knowledge of sustainable livestock knowledge of sustainable livestock production practices, environmental production practices, environmental stewardship, farm management and stewardship, farm management and marketingmarketing

Understand how these practices are Understand how these practices are interrelated and dependent upon interrelated and dependent upon each othereach other

ObjectivesObjectives

Beef producers to acquire a knowledge of Beef producers to acquire a knowledge of sustainable livestock production practices, sustainable livestock production practices, environmental stewardship, farm environmental stewardship, farm management and marketingmanagement and marketing

Understand how these practices are Understand how these practices are interrelated and dependent upon each interrelated and dependent upon each otherother

Implement these practices on his/her farmImplement these practices on his/her farm

Curriculum DevelopedCurriculum Developedby Committeesby Committees

ResearchersResearchers Extension SpecialistExtension Specialist County AgentsCounty Agents NRCSNRCS Louisiana Cattlemen’s AssociationLouisiana Cattlemen’s Association

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2)

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition Animal Health/Biosecurity Animal Health/Biosecurity

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition Animal Health/Biosecurity Animal Health/Biosecurity ReproductionReproduction

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition Animal Health/Biosecurity Animal Health/Biosecurity ReproductionReproduction Animal HandlingAnimal Handling

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition Animal Health/Biosecurity Animal Health/Biosecurity ReproductionReproduction Animal HandlingAnimal Handling Breeding & SelectionBreeding & Selection

CurriculumCurriculum

Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition Animal Health/Biosecurity Animal Health/Biosecurity ReproductionReproduction Animal HandlingAnimal Handling Breeding & SelectionBreeding & Selection End ProductEnd Product

CurriculumCurriculum Forages and Pasture Management (2) Forages and Pasture Management (2) NutritionNutrition Animal Health/Biosecurity Animal Health/Biosecurity ReproductionReproduction Animal HandlingAnimal Handling Breeding & SelectionBreeding & Selection End ProductEnd Product Financial Management and Marketing (2)Financial Management and Marketing (2)

RequirementsRequirements Attend 10- 3 hour beef Attend 10- 3 hour beef

production sessionsproduction sessions

RequirementsRequirements Attend 10- 3 hour beef Attend 10- 3 hour beef

production sessionsproduction sessions

Become certified in Beef Quality Become certified in Beef Quality AssuranceAssurance

RequirementsRequirements Attend 10- 3 hour beef Attend 10- 3 hour beef

production sessionsproduction sessions

Become certified in Beef Quality Become certified in Beef Quality AssuranceAssurance

Attend 2 – 4 hour environmental Attend 2 – 4 hour environmental stewardship sessions stewardship sessions

Curriculum ReviewedCurriculum Reviewed

All Extension agents with beef All Extension agents with beef responsibilitiesresponsibilities

Each agent reviewed 5 sessionsEach agent reviewed 5 sessions

Area teamsArea teams

Speakers Bureau DevelopedSpeakers Bureau Developed&&

Curriculum CD ProducedCurriculum CD Produced

What producers would getWhat producers would get

What producers would getWhat producers would get

Binder with all speaker notesBinder with all speaker notes

What producers would getWhat producers would get

Beef Cattle Production HandbookBeef Cattle Production Handbook

What producers would getWhat producers would get

MealMeal

What producer would getWhat producer would get

Graduation certificate, banquet, Graduation certificate, banquet, recognition, farm platerecognition, farm plate

$$$$$$$-??????$$$$$$$-??????

$$$$$$$-??????$$$$$$$-?????? $100 Registration$100 Registration

$$$$$$$-??????$$$$$$$-?????? $100 Registration$100 Registration

• BinderBinder• PrintingPrinting• MealMeal• TravelTravel

$$$$$$$-??????$$$$$$$-?????? $100 to register$100 to register $50 BQA to Cattlemen’s Association$50 BQA to Cattlemen’s Association

Program ImplementationProgram Implementation

Program offered –2004Program offered –2004

Program ImplementationProgram Implementation

Program offered –2004Program offered –2004 Delivery in multi-parish areas coordinated by Delivery in multi-parish areas coordinated by

Extension agents and at LCA conventions in Extension agents and at LCA conventions in 2005 and 20062005 and 2006

Program ImplementationProgram Implementation

Program offered –2004Program offered –2004 Delivery in multi-parish areas coordinated by Delivery in multi-parish areas coordinated by

AgCenter personnel LCA conventions in AgCenter personnel LCA conventions in 2005 and 20062005 and 2006

Program consistency maintained statewide Program consistency maintained statewide for two yearsfor two years

Program ImplementationProgram Implementation

Program offered –2004Program offered –2004 Delivery in multi-parish areas coordinated by Delivery in multi-parish areas coordinated by

AgCenter personnel LCA conventions in AgCenter personnel LCA conventions in 2005 and 20062005 and 2006

Program consistency maintained statewide Program consistency maintained statewide for two yearsfor two years

MeetingsMeetings• Once a weekOnce a week• Twice a weekTwice a week• Once a monthOnce a month

Makeup’sMakeup’s

Attend other sessionsAttend other sessions

Makeup'sMakeup's

Attend other sessionsAttend other sessions Sessions at Cattlemen’s ConventionSessions at Cattlemen’s Convention

Makeup'sMakeup's

Attend other sessionsAttend other sessions Sessions at Cattlemen’s ConventionSessions at Cattlemen’s Convention Video tapesVideo tapes

Master Cattle Producer ClassesMaster Cattle Producer Classes

Locally 5 parishesLocally 5 parishes

Master Cattle Producer ClassesMaster Cattle Producer Classes

Locally 5 parishesLocally 5 parishes 2 classes2 classes

• Fall 2004Fall 2004• Fall 2005Fall 2005

Master Cattle Producer ClassesMaster Cattle Producer Classes

Locally 5 parishesLocally 5 parishes 2 classes2 classes

• Fall 2004Fall 2004• Fall 2005Fall 2005

66 enrolled66 enrolled

Master Cattle Producer ClassesMaster Cattle Producer Classes

Locally 5 parishesLocally 5 parishes 2 classes2 classes

• Fall 2004Fall 2004• Fall 2005Fall 2005

66 enrolled66 enrolled 60 graduated60 graduated

Master Cattle Producer ClassesMaster Cattle Producer Classes

Statewide 17 sessions completedStatewide 17 sessions completed

Master Cattle Producer ClassesMaster Cattle Producer Classes

17 sessions completed17 sessions completed 557 producers enrolled557 producers enrolled

Master Cattle Producer ClassesMaster Cattle Producer Classes

17 sessions completed17 sessions completed 557 producers enrolled557 producers enrolled 354 graduated354 graduated

EvaluationEvaluation

Producer responses very positiveProducer responses very positive

EvaluationEvaluation

Producer responses very positiveProducer responses very positive Found new audiencesFound new audiences

EvaluationEvaluation

Producer responses very positiveProducer responses very positive Found new audiencesFound new audiences Producer post test evaluationsProducer post test evaluations

EvaluationEvaluation

Producer responses very positiveProducer responses very positive Found new audiencesFound new audiences Producer post test evaluationsProducer post test evaluations End of class evaluations – plans for End of class evaluations – plans for

adoption and usefulnessadoption and usefulness

EvaluationEvaluation

Producer responses very positiveProducer responses very positive Found new audiencesFound new audiences Producer post test evaluationsProducer post test evaluations End of class evaluations – plans for End of class evaluations – plans for

adoption and usefulnessadoption and usefulness Track members for long term Track members for long term

adoption and economic impactadoption and economic impact

EvaluationEvaluation

Producer responses very positiveProducer responses very positive Found new audiencesFound new audiences Producer post test Producer post test End of class evaluations – plans for End of class evaluations – plans for

adoption and usefulnessadoption and usefulness Track members for long term Track members for long term

adoption and economic impactadoption and economic impact Curriculum re-evaluationCurriculum re-evaluation

Questions?

Louisiana Master Cattle Louisiana Master Cattle ProducerProducer

byby

Kenneth SharpeKenneth Sharpe

Livingston, LouisianaLivingston, Louisiana

ksharpe@agcenter.lsu.eduksharpe@agcenter.lsu.edu

Curriculum Curriculum SummariesSummaries

Animal HandlingAnimal Handling

Understanding beef cattle behaviorUnderstanding beef cattle behavior Minimizing stress to cattle and peopleMinimizing stress to cattle and people Proper design/construction of facilitiesProper design/construction of facilities Handling factors affecting beef qualityHandling factors affecting beef quality

Animal Health/BiosecurityAnimal Health/Biosecurity

Recognizing beef cattle diseases Recognizing beef cattle diseases Disease treatment and prevention Disease treatment and prevention Herd health program recommendationsHerd health program recommendations Internal and external parasite controlsInternal and external parasite controls Toxic weed identification and controlToxic weed identification and control Developing a farm biosecurity plan Developing a farm biosecurity plan

Breeding and SelectionBreeding and Selection

Beef breeds Beef breeds Mating systems and their purposesMating systems and their purposes EPDs and how to use themEPDs and how to use them How to match bulls to your cowsHow to match bulls to your cows Selecting heifersSelecting heifers

ReproductionReproduction

Female reproductive systemFemale reproductive system Male reproductive systemMale reproductive system Controlled breeding systemsControlled breeding systems The importance of a high fertility levelThe importance of a high fertility level Factors that affect net calf cropFactors that affect net calf crop

End ProductsEnd Products

Quality and Yield GradesQuality and Yield Grades Pricing GridPricing Grid Examples of Branded Beef ProgramsExamples of Branded Beef Programs Introduction to HACCPIntroduction to HACCP New Value-Added CutsNew Value-Added Cuts Chose your marketing strategyChose your marketing strategy

Financial Management/MarketingFinancial Management/Marketing

Record keepingRecord keeping Management decisions that improve Management decisions that improve

profitabilityprofitability Calculating real production costsCalculating real production costs Market conditions affecting price Market conditions affecting price

changechange Comparison of various marketing Comparison of various marketing

methodsmethods

Forages / Pasture ManagementForages / Pasture Management

Soil testing and fertilitySoil testing and fertility Forage species characteristicsForage species characteristics Grazing management/conservationGrazing management/conservation Making quality hay/hay analysisMaking quality hay/hay analysis Forage mixtures/extending grazing Forage mixtures/extending grazing

seasonseason

NutritionNutrition

Nutrient requirements of beef cattle Nutrient requirements of beef cattle Factors affecting nutrient requirements Factors affecting nutrient requirements Nutrient content of forages and feeds Nutrient content of forages and feeds Winter/hay supplementation Winter/hay supplementation Supplemental feeding of grazing cattle Supplemental feeding of grazing cattle Mineral supplementation Mineral supplementation