Sports PR Lecture on Crisis Communications

Sport Public RelationsOctober 30, 2012

University of CincinnatiBy Jackie Reau

Turn in Press ConferenceCritique

Game Wrap Assignment

*No class on Tuesday, Nov. 6 so time can be used to “cover” a live sporting event*Advance Prep

-Pull rosters of both teams, review stats/media guide, create your storyline for Game Wrap

*In-Game-Take a picture of yourself at game, take game notes

*Post-Game-Write/type a 250-word game wrap with score,

storyline and any special milestones

Live Games for Consideration

*UC Swimming, Nov. 3-4*UC Women’s Vball, Nov. 4*Bengals vs. Denver*UC Wbball, Nov. 4*UC Men’s Bball, Nov. 5

Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?

*Three key talking points from the spokesperson…

http://sportsillustrated.cnn.com/video/nhl/2012/09/13/091312-Players-sound-off-labor-sml.SportsIllustrated/#//p3

Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?

*Three key talking points from the spokesperson…

http://espn.go.com/video/clip?id=8251229

Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?

*Three key talking points from the spokesperson…

http://www.cbsnews.com/video/watch/?id=7420130n

Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?

*Three key talking points from the spokesperson…

http://espn.go.com/video/clip?id=8543955&categoryid=2491555

Name That Crisis*Name the Issue in one line*Who cares?*How should it be resolved*How can we assure it won’t happen again?

*Three key talking points from the spokesperson…

http://www.youtube.com/watch?v=FA7ty2LQwc0&feature=related

Nov. 6:No Class, use time to attend live

sporting event to write game wrap