Socmediaconf Feb 2011

@JimAnningSocialOptic.com

The App Economy

How Mobile Moves Social Media

“There’s an App for that”

@JimAnningSocialOptic.com

The App Economy

How Mobile Moves Social Media

flickr.com/photos/andyramdin/3353308063/

Laptop / PC Smart Phone

92 million 101 million

Worldwide ManufacturingQuarter 4 2010

17.7 billion

App downloads in 2011

Behaviour

Bite Size

flickr.com/photos/anniemole/2813060370

LowBarriers

flickr.com/photos/mr-brown/90928865/

Where Am I?

381, 576, 305

Does it matter?

Social Media It’s Not Rocket Science

flickr.com/photos/desbyrne/5158396733

flickr.com/photos/thivierr/2269352317

flickr.com/photos/ejbsf/4312589663

Mindset

The Old World

Media

Business Consumer

The Old World

Media

Business Consumer

The Old World

Media

Business Consumer

The Old World

Media

Business Consumer

The Old World

Media

Business Consumer

The New World

Media

Business Consumer

The New World

Media

Business Consumer

The New World

Media

Business Consumer

The New World

Media

Business Consumer

The New World

Media

Business Consumer

The New World

Media

Business Consumer

flickr.com/photos/justinbaeder/5317820857

Wrap Up

So What Do I Do?

Join In !

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