Social Media Marketing 101 Workshop for Business
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- 1. Wired Branding in The Social Media Landscape Presented by
Barbara Rozgonyi for Terre Haute Chamber of Commerce
- 2. Contact Information
- 3. Presentations
- www.slideshare.net/wiredprworks
- 4. Survey
- 5. What is Social Media?
- http://budurl.com/socialnomics2010
- http://budurl.com/socialmediachase
- 8. People and their stories
- 12. Platforms
- 13. www.SavvySocialMedia.com
- 14. www.SavvySocialMedia.com
- 15. What is a landscape?
- a view or vista of natural scenery
- the appearance of a place
- 22. 5 Social Media Levers*
- * Developed by Barbara Rozgonyi
- 23. To LI-F-T You and Your Organization
- 24. Outcome Time
- 25. Top Takeaway to Who? Why?
- To become the leader people are looking for.
- To become the place people invest in.
- To become the key point in a path.
- 27. Words
- 28. Search
- 29. Search wordle.net
- 30. Sentiment
- 32. Words
- 33. Intention
- Intention noun 1. an act or instance of determining mentally
upon someaction or result .2. the end or object intended;purpose .
3. intentions, a. purpose orattitudetoward the effect of one's
actions or conduct: a bungler with good intentions. b.purposeor
attitude with respect to marriage: Our friends are beginning to ask
what our intentions are. 4. the act or fact of intending. 5.Logic .
a. Also calledfirst intention ,primary intention.reference by
signs, concepts, etc., to concrete things, their properties,
classes, or the relationships among them. b. Also calledsecond
intention ,secondary intention.reference to properties, classes, or
the relationships among first intentions. 6. Surgery,
Medicine/Medical. a manner orprocess of healing , as in the healing
of a lesion or fracture without granulation (healing by first
intention) or the healing of a wound by granulation after
suppuration (healing by second intention). 7 . meaning or
significance : The intention of his words was clear.
- 34. Intention
- to stretch, strain, try to prove
- to extend, aim, direct, direct one's course
- 36. Intention
- 37. Social-izing Your Organization
- 38. Routes
- 40. Older Adults Growth in social networking from April 2009 to
May 2010 88% ages 55-64 100% 65 plus
- 42. LinkedIn Stats
- New member every .5 seconds
- 25% no college; 27% grad school
- Sources: LinkedIn and Quancast
- 43. LinkedIn
- 44. LinkedIn Tips
- 47. Facebook Stats
- 20 M videos uploaded/day YouTube 2B
- 22% 13-17; 42% 18-34; 20% 35-49
- Sources: Facebook and Quantcast
- 52. Facebook
- 53. Facebook Tips
- 56. Twitter Stats
- 14% 13-17; 45% 18-34; 24% 35-49
- 61. Twitter
- 62. Twitter Tips
- 63. Experiences
- 64. Experience Tips
- 73. Design
- 74. Social Media Design
- 75. Action Steps
- 76. Thank You!
- @wiredprworks on twitter.com