Social Media Can Not Be Ignored

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Richard Turner September 2010

Social media can not be ignored, IT Security should not stop it

Research approach

Generation Standby / Research summary / June 2010

c250 interviews with office workers and c150 interviews with managers were conducted online in each of UK, US, Australia and Germany during January 2010

The survey follows on from a study commissioned by Clearswift in 2007

Dilbert’s on the money

New ways of working require a new approach to security

Generation Standby / Research summary / June 2010

Attitude to web collaboration/social media

Generation Standby / Research summary / June 2010

39% of employees consider web 2.0 use is encouraged/allowed

65% of companies claim web 2.0 use encouraged/allowed Disconnect

Employee perception of company attitude Company attitude

social media/Internet usage at recruitment

Generation Standby / Research summary / June 2010

Web technologies/social media are pervasive – now mentioned during the recruitment process in more than 8 out of 10 companies

Attitudes to social media

Generation Standby / Research summary / June 2010

Company concerns about web 2.0

Generation Standby / Research summary / June 2010

Employees are largely in tune with the concerns of companies about web 2.0 - Although they tend to underplay reputational damage concerns

Company attitude to information security

Generation Standby / Research summary / June 2010

Majority of companies’ IT security attitudes resolve around compliance/control - This has implications for the use and management of web 2.0 in organisations

37% of companies have turned down business opportunities because of information security concerns

Company experiences of Web 2.0 security

Generation Standby / Research summary / June 2010

More than half of companies (51%) think employees are oblivious to security concerns when it comes to IT

Company experiences of web 2.0 security: by attitude to IT security (1)

Generation Standby / Research summary / June 2010

Company experiences of web 2.0 security: by attitude to IT security (2)

Generation Standby / Research summary / June 2010

Summary

Generation Standby / Research summary / June 2010

•  social media can not be ignored •  Collaborative technologies are critical to success

•  Trust and openness are key •  Employees allowed to be flexible are more engaged and loyal •  Blurring boundaries between home and work •  Education is important in ensuring risks and rewards are

understood

•  A New approach to IT security is required •  Technology exists to enable businesses to embrace the new

ways of working •  Stopping and blocking is no longer an option

Inbound Threat Protection

Data Loss Prevention

Compliance Flexible Policy

Content Inspection

Core Components of a Unified Security Solution

Clearswift is a security software company that aims to simplify companies’ IT security to better protect businesses’ intellectual property and data. This in turn gives businesses the confidence to adopt web, email and collaboration technologies to ultimately allow the business to innovate and grow.

Unifying Information Security

Questions?

Generation Standby / Research summary / June 2010

How  do  you  measure  up?  To asses your organisation against the research outlined in this webinar

www.clearswift.com/worklifeweb

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