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The growth in the sanitary napkin consumption will be harnessed by factors like growing awareness among Indian women about feminine hygiene, availability of low cost sanitary napkins in the market as well as rising women population in our country. Escalating disposable incomes will also make sanitary napkins more affordable and will contribute in augmenting its usage.
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(Opportunities, Demand Analysis, Market Share, Industry Size, Sector Outlook &
Forecasts Upto 2017)
FEMININE HYGIENE PRODUCTS (Sanitary Napkins & Pads) in India
Market Research Report on:
www.niir.org 2
To provide a comprehensive analysis of the Indian feminine hygiene industry covering sanitary napkins & pads
To analyze the present as well as future prospects of the feminine hygiene products in India
To evaluate the macro factors and internal market factors that will contribute to the industry growth
To comprehend the market potential of sanitary napkins in India
To assess the competition landscape of the industry along with the financial comparison of players in the sanitary napkin segment
To analyze the market attractiveness by porters 5 force analysis
To forecast key industry performance parameters
www.niir.org 3
What is the present status of
the industry?
What are the growth drivers & emerging trends?
What is the market potential of the product
(s)?
What are the macro factors affecting the
industry?
Who are the present players?
www.niir.org 4
1. OVERVIEW 1.1 Classification of the Industry 2. OPPORTUNITIES & CHALLENGES 2.1 Opportunities 2.1.1 Rising Urbanization 2.1.2 Growing Female Population 2.1.3 Rising Disposable Incomes 2.1.4 Rising Awareness & Literacy Levels 2.1.5 Government Initiatives 2.2 Challenges 2.2.1 Feminine Hygiene: A Taboo 2.2.2 Waste Disposal
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3. MARKET POTENTIAL 3.1 Demand Analysis 3.2 Foreign Trade 3.2.1 Exports 3.2.2 Imports 3.3 New Entrants 4. KEY PLAYER INFORMATION 4.1 Key Player Profiles 4.1.1 Johnson & Johnson Ltd 4.1.2 Procter & Gamble Hygiene and Healthcare Ltd 4.1.3 Kimberly Clark Lever Ltd 4.2 Herfindahl-Hirschman Index- Market Share Index
www.niir.org 6
4.3 Johnson & Johnson Ltd Vs P&G Hygiene and Healthcare Ltd (PGHHL) - A Comparison
4.3.1 Company Snapshot 4.3.2 Segmental Sales Comparison 5. PEER GROUP FINANCIALS 5.1 Contact Information 5.1.1 Registered Office Address 5.1.2 Director’s Name 5.2 Key Financials 5.2.1 Plant Locations 5.2.2 Product Capacity & Sales 5.2.3 Raw Material Consumption 5.3 Financial Comparison
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5.3.1 Assets
5.3.2 Liabilities
5.3.3 Growth in Assets & Liabilities
5.3.4 Structure of Assets & Liabilities
5.3.5 Income & Expenditure
5.3.6 Growth in Income & Expenditure
5.3.7 Cash Flow
5.3.8 Liquidity Ratios
5.3.9 Profitability Ratios
5.3.10 Return Ratios
5.3.11 Working Capital & Turnover Ratios
6. OUTLOOK
7. ABOUT NPCS
8. DISCLAIMER
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Figure 1 Region Wise Consumption of Sanitary Napkins in India
Figure 2 Indian Sanitary Napkin Industry- Segmentation
Figure 3 Technical Textile Industry- Segmentation
Figure 4 Consumption Pattern of Sanitary Napkins in India
Figure 5 Indian Population Distribution Over Various Census Periods
Figure 6 Urban Population Composition of India (2001-11, %)
Figure 7 Female Population Statistics (2001-11, In Millions)
Figure 8 India's Annual Per Capita Income (2008-13, In INR)
Figure 9 Indian Middle Class Population (Current-2026)
Figure 10 Female Literacy Rate in India (%)
Figure 11 Male & Female Literacy Rates in India (2001-11, %)
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Figure 12 Indian Sanitary Napkin Industry- Market Size (2009-17, In INR Billions)
Figure 13 Women Population Distribution- Age Group 15-59 years (2010-17, In % of total women population)
Figure 14 Sanitary Napkin Consumption in India by 2017 (At Various Penetration Levels, In Million Pieces)
Figure 15 Sanitary Napkin Exports from India (2009-13, In INR Millions)
Figure 16 Sanitary Napkin Imports to India (2009-13, In INR Millions)
Figure 17 P&G Hygiene and Healthcare Ltd- Shareholding Pattern (June 2013)
Figure 18 Market Share of Key Players
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Figure 19 Johnson & Johnson and PGHHL- Sanitary Napkin Brands
Figure 20 PGHHL- Total Sales & Segment Sales (2009-13, In INR Billions)
Figure 21 Johnson & Johnson Ltd- Total Sales & Segment Sales (2009-11, In INR Billions)
Figure 22 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Sales Contribution to Total Sales
Figure 23 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Sales Volume (In Million Pieces)
Figure 24 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Sales Volume (In Tonnes)
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Table 1 Sanitary Napkin Consumption by 2017 at Various Penetration Levels
Table 2 Top Export Destinations of Sanitary Napkins
Table 3 Top Import Countries of Sanitary Napkin
Table 5 PGHHL- Plant Locations (June 2013)
Table 6 PGHHL- Financial Summary (2011-13, In INR Millions)
Table 7 Johnson & Johnson Ltd and PGHHL - General Information
Table 8 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene Segment Sales Comparison (In INR Billions)
Table 9 Johnson & Johnson Ltd and PGHHL- Feminine Hygiene products Volume Comparison
For further information, refer:
http://goo.gl/jIwLZ0
www.niir.org 12
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www.niir.org 21
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