Respect Jamaica Tool Kit - Draft

What is Respect

How to get involved

How to run your campaign

Which resources are provided

How to align Respect with your brand

• Sign our Respect Charter

• Incorporate the programme as part of your brand strategy

• Leverage your resources to promote the programme

• IN-KIND – based on nature of your business; may contribute ad space, commercial spots, products, etc.

• FINANCIAL – to be contributed towards national initiatives led by Respect Jamaica

Like and follow us on social media

Send us your feedback at respectjamaicacampaign@gmail.com

• Competition on your social

media platforms

• On-the-ground activation

such as youth targeted

event

• Staff engagement such as

company-wide volunteer

programme

• Share learnings with other

partners

• Incorporate ideas and best

practices from other

partners

• Form strategic alliances

with other partners

T-SHIRT

FLYER LOGO

CORPORATE

SIGN

ACTIVATION

TEAM

<Insert pictures of t-shirts, corporate sign and charter>

<Insert pictures of step & repeat banner, generic banner and flyer>

Respect Jamaica January 2014

Respect Jamaica 14 Ocean Blvd

Kingston 876-619-5000

respectjamaicacampaign@gmail.com