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CONTENTS CLICK FOR APPROPRIATE PAGE…
W
h
o
L
i
s
t
e
n
s
t
o
i
t
?
P
roduction Process
K
ey presenters
W
hat makes then successful?
T
he purpose and aims of the BBC?
W
ho owns the BBC?
R
adio 4
WHO LISTENS TO IT?
W
ith a wide variety of programs that suite both men and women radio
4 has a well balanced audience base ranging mainly of men and
women aged 35 and over but also having a reasonable percentage of
13% who are under 35.
R
adio 4 states that “Radio 4 is a station for anyone interested in
intelligent speech. Its schedule is packed with the most insightful
journalism, the wittiest comedy, the most fascinating features and
the most compelling drama and readings anywhere in UK radio.” Back to contents
PRODUCTION PROCESS
“
Many Radio 4 programs are pre-recorded. Programs transmitted
live include daily programs such as Today, Woman's Hour,
consumer affairs program You and Yours, and the music, film,
books, arts and culture program Front Row. Continuity is generally
managed from BBC Broadcasting House whilst news bulletins,
including the hourly summaries and longer programs such as the
Six O'clock News and Midnight News, and news programs such as
Today, The World at One and PM come from the BBC News Centre
at Television Centre in White City.” Back to contents
KEY PRESENTERS
K
ey presenters include:
C
hris Aldridge and Harriet Cass as Senior Announcers
P
eter Donaldson and Brian Perkins and Newsreaders
J
im lee, Neil Nunes, Howard Philpott, Caroline Nicholls and Matthew Exell as
Continuity Announcers.
A
nd Gwyneth Williams as the controller. Back to contents
WHAT MAKES RADIO 4 SUCCESSFUL?
R
adio 4 is made successful by knowing how to set out its show schedule so
that they get the maximum amount of listeners they can for that show, and
that they are part of the desired target audience.
B
y making sure that they place the main news at the beginning of the day
when people are waking up and driving to work, and the majority of their
soap operas in the evening when people are home from work and maybe
listening to the radio while making dinner or reading the news paper this
ensures that radio 4 has its maximum amount of listeners therefore making
it successful. Back to contents
WHO OWNS THE BBC?
“
The BBC is a 'public corporation': neither a private
corporation nor a government department. The high
ideal is that it is held in trust for the public of the UK
by the BBC Trust.”
S
o the BBC is funded by the Tax Payers and the Public. Back to contents
1
. Inform, educate and entertain through
great programmes and services that
audiences love
2
. Build and strengthen a digital public
space, open to all and independent of
political and commercial interests
3
. Deliver greater value to audiences
4
. Enable our people to deliver
outstanding results for our audiences
WHAT ARE THE PURPOSE AND AIMS OF THE BBC?
Our mission
To enrich people's lives with programmes and services that inform, educate and entertain.
Our vision
To be the most creative organisation in the world.
Our values
Trust is the foundation of the BBC: we are independent, impartial and honest.
Audiences are at the heart of everything we do.
We take pride in delivering quality and value for money.
Creativity is the lifeblood of our organisation.
We respect each other and celebrate our diversity so that everyone can give their best.
We are one BBC: great things happen when we work together.Back
to contents
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