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Workshop for LSU Distinguished Communicator candidates on building a professional portfolio
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www.cxc.lsu.edu
Professional Portfolio Building
Kimberly Bourque, CxC Coordinator
Tuesday/Wednesday, October 12 & 13, 20104:30 – 5:30pm
cxc.lsu.edu
Objectives
• Goals of building a professional portfolio
• Digital portfolio building process
• Basic tenants of website design
• Tour of Weebly, a website building site
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Portfolio Building Process
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Portfolio Model
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Building Process: Step 1
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Building Process: Step 2
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Building Process: Step 3
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Building Process: Step 4
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Building Process: Step 5
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Portfolio Activity
Answer the following questions:
• Who is your portfolio audience?
• What do you think they are looking for in your portfolio?
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Portfolio Design Process
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Design Choices
• Organization/Layout
• Navigation/Main Pages
• Color Scheme
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Design Tips: Organization
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Design: Layout
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Design: Layout
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Design: Navigation
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Design: Navigation
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Design: Navigation
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Design: Color Scheme
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Design: Psychology of Color
Red Orange
Yellow Green
Blue Purple
• Evoking passion/anger• Increases metabolism
• Promotes happiness/creativity• Informal, less corporate
• Associated with energy• Highly active/overpowering
• Associated with nature• Soothing, symbolizes growth
• Symbolizes intelligence• Calming, reduce metabolism
• Associated with royalty/power• Wealth/extravagance
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Design: Psychology of Color
Black
• Associated with cleanliness• Color of perfection, light and purity
• Negative: Death and evil• Positive: Power, elegance and strength
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Summary
• “Tell your story”
• Keep your audience and purpose in mind
• Tell them what you want to tell them, tell them why and tell them what you want
• Use clear organization and navigation to orient you user
• Avoid distracting color combinations
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CxC Resources
CxC Communication Studio 151151 Coates Hall, 578-7656
CxC Art + Design Communication Studio104A Design Building, 578-1197
CxC Engineering Communication Studio2302 Patrick F. Taylor Hall, 578-2632
CxC Music & Dramatic Arts Studio248 M&DA Building, 578-3515
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Research Resources
Websites
• Basic Design http://library.albany.edu/imc/webdesign/page3.html
• Portfolio Model http://ufolio.uoregon.edu/lcbhonors/eportfolios/
• Portfolio Examples http://cxc.lsu.edu/Portfolios.html
• Organization/Wireframes www.gliffy.com
• Color Scheme http://teamnirvana.com/blog/how-to-choose-best-web-
designing-color-combinations-for-websites-and-blogs-from-10-online-applications-and-tools.html
• Stock Photos http://www.sxc.hu/
• Utilized photos http://www.sxc.hu/photo/1082760U & http://www.sxc.hu/photo/1083339
Books
• Beaird, Jason. The Principles of Beautiful Website Design. Australia: SitePoint, 2007.
• Eyman, Douglas. Portfolio Creation What every student should know about…Creating a portfolio. New York: Pearson, 2008.
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Questions?
“Nothing great was ever achieved without enthusiasm.” - Ralph Waldo Emerson
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