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Pinterest Influencer Marketing
A B O U T U S
We’re an ‘Influencer Marketing’ agency representing the most influentialpinners and creators on Pinterest & beyond. We’ve helped start-ups,
agencies and large brands such as Ebay connect with our trustedinfluencers to promote their products on Pinterest.
DID YOUKNOW?
The average shopping cart size ofa Pinterest user is $170.1 93% of Pinners use Pinterest to
make or plan a purchase?2
WHY INFLUENCER
MARKETING?
THERE'S ANADVERTISINGREVOLUTIONHAPPENING...
Vizified works with you tounderstand your brand,
campaign goals, KPI’s andthe overall message you’d
like to convey.
HOW IT WORKS
1 2 3 4
Vizified engages it’sinfluencers who then create
beautifully crafted andinspiring visual content and
imagery of your product.
An engaging story andnarrative compliments the
newly created visualcontent in the form of
descriptions and CTA’s.
Influencers share content toover 10 million followers onPinterest and other social
platforms increasing brandawareness andengagement.
Brief Creation Narrative Amplification
QUALITY
QUANTITYOVER
Vizified's comprehensive recruitment processensures our carefully selected, exclusive, close-knit community of influencers consistently createstunning, beautiful, high quality content andvisuals. A 75% average influencer participationrate makes for a powerful combined audiencereach of over 10 million highly engagedfollowers.
MILLENNIAL(16-30 Years)
GEN Y30-50 Years
BABY BOOMER50-65 Years
Gen Y naturally has more ofan interest in home, DIY, kids,fashion, food, decor and autoswhen using Pinterest.
Not to be underestimated,baby boomers consumehome, fashion, DIY, food,decor and autos.
AUDIENCE REACH
Millennials use Pinterestbecause of a high interestin fashion, beauty, design,style, travel and food
PERFORMANCEREVIEW & REPORTING
Monthly metric reports and performance date allowsfor constant optimization and improvements in orderto meet goals set at the beginning of your campaign.
70% ENGAGEMENT INCREASE
within 1 week of Vizified's influencer marketingcampaign launch
CASESTUDIES
VIZIFIED CO.
FEB 2016
1. Ebay Inc
Ebay Inc partnered with Vizified andour influencer Carhoots with the goalof increasing brand awareness andfollowers of the Ebay brand. Througha combination of exclusive contentcreation on the newly launched 'EbayGuides' platform, launching adedicated Ebay board and sharingcontent on Pinterest, a successful 3month campaign saw an increase insignups, site visits, awareness andengagement.
1 3 M I L L I O N I M P R E S S I O N S
T R I P L E D P I N T E R E S T R E F E R R A L
T R A F F I C
2 5 5 % F O L L O W E R I N C R E A S E
1 5 0 , 0 0 0 R E P I N S , L I K E S &
C O M M E N T S
1 2 0 , 0 0 0 S I T E V I S I T S
2. Native Union
Native Union took advantage ofVizified's diverse influencercommunity to promote their brandand products ahead of Black Friday2015. Pinterest's user demographicwith high household income andstrong intent to buy was a perfectaudience for the global luxuryaccessory retailer.
1 6 0 0 R E P I N S
6 5 0 L I K E S
3 4 0 , 0 0 0 I M P R E S S I O N S
1 0 0 0 S I T E V I S I T S
4 % C O N V E R S I O N R A T E
3. Headliner
Vizified assisted Headliner generatebuzz, conversation and engagementaround the launch of their excitingnew crowdsourced video news app.Exclusive video content for theHeadliner iPhone and Android appalong with beautiful imagery and pinswere created, posted and shared tofollowers on Pinterest.
2 5 , 0 0 0 S I T E V I S I T S
1 5 , 0 0 0 V I D E O V I E W S
3 1 0 0 R E P I N S
9 0 0 L I K E S & C O M M E N T S
4. Hublat
Fashion startup Hublat Marketplaceapproached Vizified with a view toexpanding into the US market fromSouth America. A strategic 2 monthpromotional 'launch' campaign wasdeveloped that saw influencercreated custom content includingdedicated landing pages, blog posts,artwork and imagery of Hublatproducts.
9 5 0 R E P I N S
4 0 6 L I K E S
2 5 0 , 0 0 0 I M P R E S S I O N S
2 0 0 0 S I T E V I S I T S
AND MORE...
OTHER SERVICES1 Pinterest Audit & Strategy Consultation
2 Workshops, Webinars & Training
3 Account Management & Photography
W E ' D L O V ET O W O R K
W I T H Y O U .
W W W . V I Z I F I E D . C O M
Feel free to contact me: lee@vizified.com
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