Part 3

What kinds of things are in the newspaper?• New

s • Showbi

z • Sport

• Celebrities

• Weather

How much does advertising cost?

Who is target audience?

The paper predominately focuses on stories largely revolving around celebrities, sport,

and news and gossip about popular television programmes, such as soap operas

and reality TV shows.

This suggests more of a female target audience as they are typically associated as having an interest in the lives of celebrities

and gossip.

How is the newspaper organised/structured?

• Full News

• Latest News

• Celeb News

• Offers & Lottery

• Sport • T.V. • Living • Reviews

• Dating

Start

Finish

Where is it available?

• The UK • Arizona • Lebanon

• Bangladesh

• Louisiana

Size of adverts

Stage 2 – Research Of Effective

Channel Adverts

Layout Design – ‘BBC One’

Its on a simple temple with a prominent red background

With clear information in white to stand out from the background

Content – ‘BBC One’

Their is not a lot of content just simple text with a background and some animation around the words

Style Of Font – ‘BBC One’

This font is ‘Calibri (Headings)’ which is clear nothing fancy which is quite common on ‘Microsoft Word’ implying anyone can watch

The ‘One’ is also ‘Calibri (Headings)’ the bold reminds the views what channel its on as BBC has many sister Channels

The BBC logo is the same style as the rest only in capitals and blocks to resemble their logo

Style Of Graphics – ‘BBC One’

The animation of the circle catches you attention straight away

The dark shading in the corners draw's your attention to the centre of the ad

Photo Manipulation – ‘BBC One’

No photo manipulation in this

Organisation Of Information – ‘BBC One’

All the info is in the centre of the ad with is straight forward

The animation helps draw attention in

Kaya

Layout Design

Text is centred and bold in the advert – to be most prominent and obvious to viewer

Rule of Thirds used whereby its clear at the top, the middle is text, and the bottom is the rose (landscape)

Content

Text to inform the date, time and series to be on channel 5

Focuses shot of a rose highly significant in the series

Blurred background of ‘the bachelor’ trying to hold the door shut of girls on the other side

As on all, Advertises the channel website

Style of Font

Faded into the background shows were you can watch it online – its not to visible because series hasn’t started yet

Font is in capitals and bold – conventional of Channel 5 so its recognisableTo grab attention and evident to viewers

Colours are white and red conventional to channel 5 so its recognisable and it’s the colour of their logo

Style of Graphics

From this point,The screen does a ‘twirl’ like graphic which all channel 5 adverts have and changes logo to fit a rose

They do this because it’s a recurring series on Channel 5 so they while its long-awaited they can great anticipation for the series as it features between all adverts as well – constantly reminding of the programme

Photo Manipulation

There is deep focus on the rose while the stem and background of ‘the bachelor’ is blurred.Channel 5 do this on most of their adverts on the prominent feature of the programme

The photo is quite white –

which is considered the

colour of perfection – possibly to

symbolise the bachelor

Organisation of Information

#1 – Time & Date#2 – Title#3 – What it is

Information is always the same

on Channel 5 adverts

The Channel website always shows on the

bottom left of the screen

Layout Design

Text is centred and bold in the advert – to be most prominent and obvious to viewer

Rule of Thirds used whereby the face takes up 2/3 of the screen from the right (landscape)

Content

Text to inform the date, time and series to be on channel 5

Background is all focused so the audience can see the detail of the fake face – so audience can be fascinated by documentary’

As on all, Advertises the channel website

Style of Font

Colours are white and red conventional to channel 5 so its recognisable and it’s the colour of their logo

Font is in capitals and bold – conventional of Channel 5 so its recognisableTo grab attention and evident to viewers

Same font used to advertise website on bottom

Style of Graphics

From this point,The screen does a ‘twirl’ like graphic which all channel 5 adverts have

Then transforms into a channel 5 logo –This programme doesn’t have a tailored logo because it’s a one-off documentary

Photo Manipulation

The edged of the screen are blurred while the facial features are focused to emphasise the detail and quality of ‘making faces’

The background surrounding the face is really blue which is clinical, enforcing that scientific element in the documentary

Organisation of Information

Information is always the same

on Channel 5 adverts

#1 – Time & Date#2 – Title#3 – What it is

The Channel website always shows on the

bottom left of the screen