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EVERYDAY ADVOCACYPANO Collaborative Conference
September 21, 2015
PRESENTERS:
Jenny Hershour Managing Director
Abigail Hurst, LSWPolicy Specialist
OBJECTIVES:Provide practical and key tools and methods used in everyday advocacy
Explore networking and coalition-building as a tool for effective everyday advocacy
Identify potential challenges and roads to success for your advocacy campaign
WHO DO WE REPRESENT?
Artists, Teachers, Students Nonprofit Arts Organizations Patrons of the Arts
60 Local Domestic Violence Centers Victims and Survivors of Domestic
Violence
TOOLS
COMMUNICATION
In-person meetings
Phone Calls
Letters
Hand-written than you notes
Softwareo CapWizo MyPLSo Salsao VoterVoiceo Email
Elevator Speech
VOTERVOICE
Audience enjoys 25% discount off any new service before October 22, 2015
Just mention “Abigail Hurst” to receive discount http://www.mypls.com
EXCLUSIVE DISCOUNT
RESEARCHKnow your research
Preparation for legislation
One-pagers and infographics
Homework on Legislatorso Who donates to campaigns? (https://www.campaignfinanceonline.state.pa.us)o Identify issue they care about (Example: Speaker Turzai is very interested in
privatizing liquor)o Any personal connections?
RELATIONSHIPSDeveloping a relationship with a public policymaker is like developing a
relationship with a new friend
Be likeable but assertive
Remember to follow up
You already have these skills in your arsenal!
STORIES
https://www.youtube.com/watch?v=OR78nTKRPxQ
COALITION BUILDING
COALITIONS/COLLABORATIONS
Build networks among stakeholderso Can your network include legislators?
Make sure your networks span legislative districts
Help make connections for legislators
Align with groups when you are making similar requests
PA LEGISLATIVE ARTS & CULTURE CAUCUS
Caucus Co-Chairs (l-r)
Rep. Stan Saylor
Senator Patrick Browne
Senator Jay Costa
Rep. Tim Briggs
ARTS & CULTURE CAUCUS Bi-cameral, bi-partisan caucus
75 members strong – largest special interest caucus in the General Assembly
Publishes a periodic newsletter - http://bit.ly/ACcaucus
Hosts a website - http://www.paartsculturecaucus.com/
CHALLENGES &
SUCCESSES
CHALLENGES Getting people to show up
Making public policy accessible to membership
Empowering stakeholders to participate
Diplomacy
SUCCESSES Campaign to Save the Arts in PA
Nuisance Ordinance Bill
SAVE THE ARTS IN PA
NUISANCE ORDINANCE BILL
ACT 200 OF 2014
QUESTIONS
THANK YOU!
CONTACT:JENNY HERSHOURJLH@CITIZENSFORTHEARTSINPA.ORG
ABIGAIL HURSTAHURST@PCADV.ORG
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