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an academic view of Telecom Industry explained in simple style
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Managing Telecom Department
• Here, we should be clear that the concept of managing telecom department is difference than the concept of managing comm. Network
– telecomm management deals with issues such as planning, budgeting, controlling cost, and staffing
– comm network deals with technical planning of comm facilities, which is only a part of the above functions
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Managing Telecom Department
• Factors contributing to the need of managing telecomm department:
– 1. the use of telecomm as strategic asset, such as e-business
– 2. deregulation renders the change of opportunity cost for hardware, software and services from common carriers
– 3. the integration of analog and digital transmissions
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Managing Telecom Department
– 4. the change of focus on how network is constructed, such moving from host to LANs, and to wireless)• such as system composition of Figures 15-1 to 15-2
– 5. improvement services to customers (or end users)– 6. cost effectiveness of capital investment
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Question
– To whom should the telecomm department be reported to in an organization?
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Organizations Chart
– First, let’s us look into on how organizations chart can play an important role in managing telecomm department
– The allocation of telecomm department (or function) into different department unit would play a significant role on how Telecomm is to serve the company and end users
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Organizations Chart
• Consider:
– Figure 15-3, voice and data are considered a different units, and under Finance Department
– Figure 15-4, merging of voice and data into a single unit, and under Finance Department
– Is the new grouping a better one? (Why?)
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Organizations Chart
– The effectiveness of telecomm department allocation is very much depended on
– 1. The nature of businesses
– 2. The emphasize of using it as competitive adv.
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Organizations Chart
• Consider – Figure 15-5
• CIO is introduced, for those organizations whose emphases IT as corporate function
– Figure 15-6• Telecomm is separate from IS, the reason is for
strategic planning for multinational organizations
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Organizations Chart
• Questions:
– How does our ITO positioning in HKBU?– Is it effective one?
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Managing Telecom Department
• We further look into the following two aspects of telecom department:
– functions – responsibilities
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Functions
• The basic functions are:
• 1. Design and implementation of new facilities and services
• 2. Network operations and technical support• 3. Administrative support
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Responsibilities
• Five basic responsibilities:– 1. Staff – 2. Organizing– 3. Planning– 4. Directing– 5. Controlling
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1. Staff
– Require staff who experienced in telecomm field, and with knowledge in planning, operations, technical, conceptualizing, and administrative skills
– Positions: (see Figure 15.7)• 1) Telecomm Manager (should not be a technical background)• 2) Design and implementing (engineering related)• 3) Network operations staff (up to university degree)• 4) Technical support staff (up to university degree)• 5) Administrative staff (general clerical staff)
– How do we hire these people?
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2. Organizing
– A group of people to:– 1) oversee the functions and overlapping of job
responsibilities of different functional units– 2) prioritize and job allocation of telcomm projects in
the department
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3. Planning
– Three types of time frame
– 1. Long-term plan• plan that looks into up to 3-5 yrs of departmental services, but
revise every two years or so
– 2. Medium plan (See Figure 15.8)• plan that looks into 6 to 18 months of departmental affair
– 3. Project plan (see Figure 15.9)• relates to specific task-oriented plan for each project
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4. Directing
– Duties are to ensure the mission and plan of the department are executed on a timely and accurate basis
– developing clear mission and make everyone knows about it becoming a critical issue (See Figure 15-10)
– one way to enforcing the mission could be accomplished by IT personnel are to request for • 1) a monthly report• 2) hold regular meetings
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5. Controlling
– Its objective is to ensure of the quality performance of their plans, which include:
– 1) Financial control• such as capital budget and charge-back policy
– (see Figures 15-11, 15-12 and 15-13)
– 2) Quality control• such as auditing services provided to users
– (see Figure 15-14)
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FIGURE 15-1 Computer with a network of terminals attached. (to p3)
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FIGURE 15-2 Communications network with terminals and computers attached. (to p3)
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FIGURE 15-3 Traditional placement of communications and word processing departments within the organization. (to p6)
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FIGURE 15-4 Organization after merger of data and voice communications. (to p6)
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FIGURE 15-5 The IS department as a separate function with the CIO at the vice presidential level. (to p8)
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FIGURE 15-6 Alternative organization when telecommunications is of strategic importance to the company’s success. (to p8)
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FIGURE 15-7 Typical telecommunications department organization. (to p13)
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FIGURE 15-8 A high-level Gantt chart of a medium-term telecommunications plan showing project start and end dates. A more detailed Gantt chart would show a finer breakdown of the tasks.
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FIGURE 15-9 A telecommunications project plan. (to p15)
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FIGURE 15-10 Telecommunications principles. (to p16)
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FIGURE 15-11 The telecommunications department expense budget. (to p17)
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FIGURE 15-12 Detailed budget for the rent/lease expenses category. Notice that some items are planned to be installed during the year; their budgeted amounts are 0 in the first few months.
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FIGURE 15-13 A monthly telecommunications department expense report. (to p17)
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FIGURE 15-14 Checklist for a telecommunications audit. (to p17)
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