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ORCKESTRA COMMERCE CLOUDFOR DYNAMICS AX
ECOMMERCE SOLUTION OVERVIEW
UNIFIED COMMERCE EXPERIENCES BUILT ONDYNAMICS AX
• Grow revenue and customer engagement with ecommerce store-
fronts and omni-channel shopping integrated with Dynamics AX
• Launch web and mobile shopping experiences fast, with commerce-
focused Experience Management
• Keep product offerings consistent across channels by having your
online storefronts leverage your existing business model setup in
Dynamics (e.g. Channels, Product Catalogs, Pricing, Order
Management services, etc..)
• Integrates with your Dynamics product information, order
management and POS for connected customer experiences across
web, mobile, and in-store touchpoints
• Built on the Azure cloud for faster time-to-market, and the ability to
easily leverage other services in the Azure ecosystem
• Enterprise-level solution that caters to the needs of mid-large
retailers that want to manage multiple brands, geographies, sales
channels, languages on a single commerce implementation
EXPERIENCE MANAGEMENT FOR COMMERCE
• Integrates content and commerce into a simple
interface with pre-built components for quick launch
of new storefronts
• Powerful layout and templating engine
• Rich ecommerce merchandising with configurable
product and category landing pages
• SEO assistant helps you optimize content and
metadata for better search engine performance.
• Optimized cart management, checkout, and
payment workflows
• Customer account management and authentication.
RESPONSIVE ECOMMERCE STARTER SITE
• Launch new online storefronts quickly
• Includes common page templates, category landing
pages, product landing pages, cart and checkout
pages, store locator and all the commerce
components you need to build your online
experience
• Built-in responsive design with multi-screen
previews to ensure the right user experience on all
devices and screen sizes
• Easily extensible and built using the latest
frameworks like handlebars, jQuery and bootstrap
OPTIMIZED SEARCH AND NAVIGATION
• Integrated, configurable search engine optimizes
search for your customers
• Pre-built components and templates for search
results pages
• Configurable search filters and faceted navigation
‘BUY ANYWHERE FULFILL ANYWHERE’ SCENARIOS
• Integrated with your Dynamics workflows from
payment to order creation, to order routing,
assembly, and delivery
• Allow customers to buy online with home delivery
or to pick up from store.
• In-store order management via Dynamics POS
MARKETING AND ECOMMERCE MANAGEMENT
• Manage special offers, campaigns, promotions all in
one place
• Launch new discounts, up-sells, cross-sells in
minutes
• Integrated coupon management
• Define and manage customer segments for targeted
offers
• Optimized customer account management,
shopping cart and payment process
PRODUCT INFORMATION AND CONTENT MANAGEMENT
• Manage your products across different
brands, geographies and stores all in one
place
• Integrate with product catalogs in Microsoft
Dynamics AX
• Present customers with consistent product
content across every touchpoint
• Supports external Digital Asset Management
(DAM) integration
THANK YOU!
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