Online, Just In Time, Electronic Certificate Exchange

Online, Just In Time, Electronic Certificate

ExchangeAnnette Gippe Leah WangBen Greenberg Carl Singer

CME FastTrack

American Osteopathic Association

• Represents D.O. Physicians– 64,000 DOs in the United States– 37,000 AOA members

• Major Areas of Focus– Accreditation– Advocacy– Education– Research

CECITY

• Founded 1997 by Healthcare Professionals

• CECity is the world’s leading SaaS (Software as a Service) provider of online healthcare education, outcomes, and performance improvement technologies & distribution networks

• Evolved from online CME SaaS provider to leading Performance Improvement and Outcomes SaaS provider

• No Content Creation or Accreditation

• Technology platforms are focused on our partners…not CECity

About

• A network of 32 leading specialty-focused sites for physicians and other healthcare professionals

• A medical education company• An accredited provider• CME Usage: 5.2 million CME/CE certificates issued

in 2008• Membership:

• 500,000+ Physicians• 120,000+ NPs / PAs• 500,000+ Nurses• 100,000+ Pharmacists

Electronic CME The Old Way

3AOA’s CME Dept.Manually enters User’s data.

2User prints CMECertificate and mails / faxes it to AOA

1User completesOnline CME Activity

-Inefficient-Inconvenient

-Inefficient-error prone-costly

Business Case for Electronic Certificate Exchange

– Participant: • Eliminate time spent with manual

submissions to professional organizations– Professional Organizations:

• Eliminate the costly manual dataentry of CME activity data

• Improve accuracy by gathering datafrom the CME source vs the participant

– Platform Provider: • Improve user experience for medscapecme.com

and DOCMEOnline.com participants• Increase operational efficiency by utilizing a single

standard

Electronic CMEThe New Way

Electronic CME The New Way

2Medscape / CECITY electronically transmit user’s CME credits to AOA’s database

1User completesOnline CME Activity

Activity Report xml

Activity Report xml

Results

76,000 hours of CME credit have been transferred to the AOA usingthe MedBiquitous Activity Report Standard!

Activity Report XMLAn xml representation of a Participant’s Activity Certificate.

Participant Information{

Activity Report XML

ActivityInformation{

An xml representation of a Participant’s Activity Certificate.

Activity Report XML

CreditInformation{

An xml representation of a Participant’s Activity Certificate.

Behind the ScenesMember Confirmation

Member Confirmation via Medbiquitous Professional Profile Standard

CE

CIT

YA

OA

Med

scap

eCM

E

Confirmation ServiceAccepts Request

Confirmation Process

Confirmation ServiceSends

Response

Sends Confirmation

Request

Professional Profile XML

Receives Confirmation

ResponseStore Member

Confirmation Status and AOA ID

<n/a – CECITY Members are pre-validated>

Member Opts-infor Electronic

Activity Transfer

Behind the ScenesActivity Report Transfer.Activity Report Transfer via Medbiquitous Activity Report Standard

CEC

ITY

AO

AM

edsc

apeC

ME

Medscape Member

completes CME Activity

CECITY Member

completes CME Activity

Store Activity Results Locally

Store Activity Results Locally

Activity Report

XML

Activity Report

XML

Sends Activity Storage Request

Sends Activity Storage Request

Activity ServiceAccepts

Requests

Store Activity Results

Activity ServiceSends

Receipt Confirmation

Receives Confirmation

Receipt

Receives Confirmation

Receipt

(Members’ AOA tracker is updated.)

Records successful

transmission

Records successful

transmission

Considerations / Challenges Faced

• Method: SOAP vs. POST over HTTP

• Data / Concept Mapping

• User Mapping / Soft Matching

• Exception Handling / Logging

• Technical Staff Required for Implementation / Substantial Effort Footprint

Contact Information

CME FastTrackLeah Wang, VP Implementation Operations

lwang@webmd.netBen Greenberg, Sr. Product Manager

bgreenberg@webmd.net

Andrew Rabin, Chief Technology Officerarabin@cecity.com

Carl Singer, Director Software Development Velocity Groupcsinger@cecity.com

Annette Gippe, Deputy Directoragippe@osteotech.org

Appendix A – Activity Report XML