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Naked Clothing: Spring 2016 Marketing Campaign
Goal: To increase awareness and sales of the Nomads clothing line.
Process: Partnered with performers from the Bellingham Circus Guild to create theSpring 2016 marketing campaign. Personally reached out to the performersand organized the storyboard and photoshoot. Photos were then used onmultiple social media platforms and in marketing communications.
Results: Sales of the clothing subsequently increased and Naked Clothing sold out ofnearly every piece featured in the campaign by the end of the season .
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