Multi Channel Direct Mail Solution Perks Credit Card ......Multi Channel Direct Mail Solution Sell...

Multi Channel Direct Mail Solution

Sell More Vehicles Today WithSmarter Marketing Technology

888.459.3656

Perks Credit CardBuyback Letter:Hyundai

• Targetedlist,filtered income,homevalue,etc.

• Standardletter;mailedin9”x6” windowenvelope,8.5”x11”letter

• PersonalizedURLs(PURLs)

• LandingPages/SocialMedia

• InteractiveVoiceResponse(IVR) &press-to-connect“HotLeads”

• BlackBookorKBBIntegration

• DealerCRMLeadInpututilizing ADF-XMLformat

• Check-InSystemtorecordand trackshowroomtraffic

• Real-TimeAnalyticsInterface

10.25”x4.5” Window Envelope

9.5”x12.5” Letter Size

Laminated Credit Cardattached to Letter

*All prices are based on Black Book clean trade-in value, less 30 cents mileage deductions, reconditioning, trim levels and accessories. Offers cannot be combined. See dealer

for complete details. Certain restrictions apply. All offers valid until last day of sale listed on this mailer. Dealer and agency are not responsible for incorrect trade values. In the

event of a misprinted trade offer your local participating dealer will be able to give you the correct value. With the purchase of a new vehicle at MSRP. Certain restrictions apply.

See dealer for details. Copyright © 2013 Hearst Business Media Corp. ALL RIGHTS RESERVED. Black Book® is a registered trademark of Hearst Business Media Corp. Black

Book is not a participating partner in or sponsor of this event or offer. Prices are based on Black Book® (clean) trade-in value and subject to adjustment for mileage and condition.

Real-Time Analytics Interface & Tracking

See reverse for details.

TO THEORDEROF

FOR

VALUE

Dollars1234 Main St. • Anytown, USA 12345-6789

UP TO AMOUNTVOUCHER NO.

VALID DATES

***Not valid for use as money order or cashier’s check***

AUTHORIZED SIGNATURE

ABC Hyundai

We have issued you a Hyundai PERKS CARD

which will reward you with exclusive

member only benefits.*

BRING THIS CARD

TO ABC HYUNDAI TODAY.

1234 Main St.Anytown, USA 12345

CALL TOLL FREE

This is not a check.

VEHICLE YEAR:

VEHICLE MAKE:

VEHICLE MODEL:

BLACK BOOK VALUE:

BUY BACK OFFER:

Go online now to lock down this value: Or call:

and enter your activation number:

THIS IS AN EXCLUSIVE OFFER FROM: ABC Hyundai • 1234 Main St. • Anytown, USA 12345

SECURITY FEATURES INCLUDED

OFFICIAL

BUY BACK PROGRAM

OFFICIAL

BUY BACK OFFER

Dec 18 - Dec 31, 2013

<1-888-888-8888>

:123456989123:

********ECRWSS**B-015***

SEQ 12344 TR 44 PK 13John Doe123 Any Street, Anytown, USA 12345-6789

<John Doe123 Any StreetAnytown, USA 12345>

<1234567>

<1234567>

<Preferred Customer,>

<John>, <We’re contacting you because you have been identified as a

possible owner of a <Year Make Model> or a similar vehicle. This

letter is your invitation to our dealership’s exclusive Exchange

Program.>

<<Year Make Model> and a few other similar vehicles are at the

peak of their trade in value. That’s good news for you because

during this event we will give you up to 120% of current

market value* for you vehicle.>

<Why? There’s been quite a bit of demand for your <Year

Make Model>. With used car values at a near all-time high

there has never been a better opportunity for you to trade up. In

fact, because of the great rebates and super low financing rates

available now you could do it for low or nothing out of pocket and

you may end up with lower payments then you are paying now.>

<<John>, There’s just one catch. Hurry in before December 31,

as this offer will expire. Remember, this is an invitation-only event.

Don’t miss the opportunity to take advantage of this unique buying

position.>

<2006>

<Acura>

<300>

<$7,560>

<$9,072*>

<www.dukky.com/preferredcustomer>

<1-888-888-8888><1234567>

1

23

45

67

8

<$9,072.00*>

<UP TO NINE THOUSAND SEVENTY TWO AND 00/100***************>

<2006 Acura 300>

<1

23

45

67

8>