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In 2012Viewers watched
18x longer than
LIVE Video
Video on Demandon their PCs [1]
The FactsMobile Video Streaming (2011)
91.4million
smartphone in 2011U.S. People owned a
14%Streamed Video
25 Million mobile owners
stream 4 hours of video per month!
Mobile Video Revenues
$121million
in 2010
U.S. mobilevideo rev.
$16billion
by 2014
Mobile Videosubscriptions
$30billion
by 2017
Mobile videoServices
[2]
[1] Ooyala 2012 Video Index
Sources[2] DaCast Infographic (January 2012)
[3] Streamingmedia.com
Who’s going LIVE and what’re they saying?
Damon PhillipsESPN VP for ESPN3 & WatchESPN Anyone can have
content,” Phillips stated
What succeeds is more than that: “Live content is king”
"Sports is uniquely suited for online video, since fans prefer watching sporting events live."
Jay FulcherOoyala CEO
"First, live streaming is the new norm. Online viewers tuned in to the Tour de France, Wimbledon and the U.S. Presidential debates right as they
happened, and the data shows viewers watch live video longer on all devices."
Live video consumption leads to longer engagement times. That's a win for the
viewer, the content owner, and the advertiser.
Live Online Video StreamingThe Rise of
Live Video Streaming technology has jumped lightyears due to the power of the internet, making it possible for those with smaller budgets to make the plunge. With the number of internet enabled devices growing, Live Video Streaming grows with it.
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