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Make IT Dynamic
Fujitsu’s EASY Solution Bundles
Tech Day Munich Oct 6, 2010
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS
Agenda
Make IT Dynamic
1. Make IT Dynamic – Fujitsu’s
Channel Initiative
2. Customer Stories
3. Fujitsu’s EASY Solution Bundles
4. Support For Our Partners
5. Summary
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS1
Fujitsu’s Channel Initiative
Make IT Dynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS2
One IT Landscape – Many Requirements
Our customer’s challenges: IT needs to fulfill a large variety of requirements.
Legal Requirements Customer Requirements
Internal Requirements Partner Requirements
Compliance
Reporting
Accounting Keep delivery
times
Flexibility
Availability
Keep costs down
Optimal usage of
resources
Flexibility
Flexibility
B2B data transfer
Data security
React towards
changing
conditions
Support business
processesSupport business
processes
Enable sales
processes
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS3
One IT Landscape – Many Requirements
How to meet constraints in terms of budget limitations, personnel and time?
How can I optimize
the utilization of my
resources?
How can I prepare
for future
requirements on
my IT?
How can I ensure
easy and secure
backup of my
data?
? Pure hardware refresh
might be insufficient
The way out:
Solution approach to optimize your IT
landscape:
• Solution with SMB
focus
• Based on standard
building blocks
• Easy to implement,
manage and maintain
How can I
increase uptime of
my IT landscape?
…Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS4
SMB Focus Topics
Translating business needs: Fujitsu’s EASY solution bundles
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS
High Availability and
Business Continuity solutions
How can I optimize
the utilization of my
resources?
How can I prepare
for future
requirements on
my IT?
How can I ensure
easy and secure
backup of my
data?
How can I
increase uptime of
my IT landscape?
Consolidation via virtualization solutions
and optimized infrastructures
Business continuity solutions and
Backup Solutions
Scalability, manageability and expandability
of the IT infrastructure
5
Building Blocks For SMB Solutions
Optimize IT with pre-tested building blocks from Fujitsu
Make IT Dynamic
A rock solid base
PRIMERGY rack server and
ETERNUS DX disk storage
EASY High Availability
& Business Continuity
EASY Virtualization
EASY SAN
with Hyper-V with VMwareWith x10sure
Fibre Channel iSCSI
EASY Backup
(coming soon)
For start-ups(PY TX + CELVIN)
Advanced
with ETERNUS
with VMwareWith x10sure IS
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS6
Why Fujitsu SMB Solutions?
Holistic view: channel partners and customers can benefit
Partner advantages
Committed: Work with an IT company with a clear channel commitment
Increase margins: Move up the value chain and make use of higher margin and up sell options
Increase customer intimacy with individual consulting and service offerings
Differentiate from competitionthrough value argumentation, more know how and less comparability
Security: Decrease project risks with pre-tested solution bundles and rely on the expertise of the leading solution providers
Customer advantages
One-stop-shop: easy and consistent consulting and support with a single contact
Pre-tested: reduce integration and management efforts for shorter project time and lower risk
Scalable: be prepared for future growth with extension options
Efficient: perfect interplay of the different building blocks of your IT infrastructure
Integrated: solutions based on industry standard technology for easy integration into your existing IT environment
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS7
Customer Stories
Make IT Dynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS8
Working with Mammut Sports Group
Mammut builds a uniform, flexible IT platform to meet the needs of a dynamic market with Fujitsu servers, storage and Microsoft Hyper-V.
CASE STUDY
A simple bottleneck in storage resources is what caused Mammut’s decision makers to consolidate the company’s IT infrastructure platform and deploy the most advanced technology available to be able to meet current and future IT needs.
THE PROJECT
Exceptional flexibility - Quick, easy deployment of new services and dynamic allocation of resources
Automatic restart of virtual machines and their applications in the event of a hardware failure
Transfer of applications from one server to another without interruption of operation
Future-safe technology
BUSINESS BENEFITS
» WE WANT TO DOUBLE OUR SALES AND WE KNOW
THAT WE CAN ACHIEVE THAT ONLY IF WE MAKE
THE NECESSARY INVESTMENTS TO DAY IN THE
TECHNOLOGY WE’LL NEED TOMORROW. THAT ’S
WHY WE TURNED TO FUJITSU.«
Armin Duda, Managing Director, Mammut Sports Group
Austria GmbH
Platform: 2x PRIMERGY RX300 S5, 1x Fujitsu Storage, 2 FC controllers, 4 terabytes of disk capacity, 2x Brocade 300 FC switches
Windows® Server 2008 R2 with Hyper-V™
System Center Virtual Machine Manager (administration of virtual infrastructure)
THE SOLUTION
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS9
What other customers say…
Successful implementation of Fujitsu’s solution building blocks at SMB customers
» THE NEW DATA CENTER, BASED ON PRIMERGY
BX600 S3 SERVERS, HAS 16 GB OF MEMORY THAT CAN
BE FURTHER EXPANDED, AS WELL AS ETERNUS DX80
Disk STORAGE PROVIDING DOUBLE THE PREVIOUS
CAPACITY AND VIRTUALIZATION SOLUTIONS TO
INCREASE THE SYSTEM’S FLEXIBILITY. WE HAVE
ACHIEVED OUR AIM OF MAKING THE BUSINESS MORE
DYNAMIC.«Gianfranco Bogana, EDP Manager, Duka AG
»CONSOLIDATION OF OUR IT LANDSCAPE WITH
BLADE SERVERS, STORAGE SYSTEMS, MICROSOFT
HYPER-V AND THE x10sure HIGH-AVAILABILITY
SOLUTION FROM FUJITSU HAS NOT ONLY HAD A
POSITIVE IMPACT ON OUR OPERATING COSTS AND
AVAILABILITY; BUT HAS ALSO REDUCED OUR RISK
EXPOSURE. THAT LEAVES ME WITH A GOOD
FEELING:«
Klaus Vogler, IT Manager, Deutscher Alpenverein e.V.
» WE HAVE AN EXPERT ADVISOR ON SITE AND WE
BENEFIT, AT THE SAME TIME, FROM THE KNOW-NOW
AND EXPERTISE OF A LEADING IT PROVIDER.«
Richard Alois Hauser, Director, Stanglwirt
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS10
Fujitsu’s EASY Solution Bundles
Make IT Dynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS11
EASY Virtualization
Reduce complexity – increase utilization
Enlarged efficiency:
40% average cost reduction in server hardware.
50% reduction in operating costs reported by customers.
80% lower energy costs
Improved business:
Delivering new applications in minutes
Delivering better availability (SLA)
Allows hardware upgrades to improve performance and reliability
Simplifies the IT-architecture
Freedom of choice
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS
EASY Virtualization
with Hyper-V
EASY Virtualization
with VMware
12
EASY High Availability
Keep your business running – minimize downtimes
The challenge
IT as the driving force of the business:
System failures have a direct impact on turnover figures, productivity, prestige and the economic development of companies.
Advantages of Fujitsu’s high availability solution:
Reduces downtime – increases service levels & data accessibility
Improving economics in IT operations
Optimized system
Protects pools of real and virtual servers –running any application
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS
EASY High Availability
with x10sure/ x10sure IS
13
EASY Business Continuity
Reduce your financial and operational risk
Outages of key business services or losing access to critical data can jeopardize the reputation and viability of a business.
To ensure availability of data and services, a reliable, fast, scalable and easy-to-manage IT infrastructure is a key component.
Advantages of Fujitsu’s business continuity offerings:
High Availability of data assets and services
Disaster Recovery with two redundant sites
Easy administration with pro-active failover management and testing
Reliable protection: easy integration of centralized backup concepts
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS14
Business Continuity: Fujitsu’s solution
Reduce your financial and operational risk
EASY BC with ETERNUS
A reliable and affordable data replication solution to protect from storage disasters
EASY BC with VMware
A cost effective site recovery solution
Combine consolidation advantages of virtualized machines on PRIMERGY servers with centralized ETERNUS storage on two sites
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS15
Support For Our Partners
Make IT Dynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS16
Supporting Our Partners
Providing partners with a broad range of marketing and information material, configuration hints and trainings
Material ready for adaption
Presentation material
Mailing/ Newsletter
Banner
Solution Flyer
Ad Template
CPP web sites
Partner Sales Guide
Telemarketing Script
End-customer web site
Configuration Sheets
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS
Easy adaptation of material: Create Sales Toolbox for SELECT Partners
Training Offerings
Service trainings for partners
Select Expert Training (Technical training)
17
Summary
Make IT Dynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS18
Make IT Dynamic In A Nutshell
Fujitsu’s SMB initiative: Building blocks that make a difference
Adressing SMB
customers‘ focus
topics, e.g. Resource utilization
Availability of
services and data
Accessability of data
Focus on the
needs of all
parties involved: end-customer
channel partner
Solution offerings based on Fujitsu‘s
reliable hardware
and software base
enhanced with
proven solutions of
partners
Holistic view Global offering
with local flavour
Mix and match
different building
blocks to meet
customer demand
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS19
ts.fujitsu.com/makeitdynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS20
Backup
Make IT Dynamic
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS21
Virtualization: Our Offering
Rely on the virtualization offerings of our partners Microsoft and VMware.
EASY Virtualization with Hyper-V
The easy and cost-effective entry into the world of virtualization
EASY Virtualization with VMware
Reliable and affordable
Embedded ESXi hypervisor: only two clicks are necessary to start VMware.
OS incl. Hyper-V OS incl. Hyper-V
4 VM + WS08 R2 (incl.) 4 VM + WS08 R2 (incl.)
Management for phy. Server, VM, OS, host and MS applications
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS22
A simple and flexible HA solution
Primarily designed as an entry HA product for those customers, who need to protect their critical services, without the burden of complexity and cost.
High Availability: Our Offering
Easy and economical high availability: Keep your business running – minimize downtimes
EASY High Availability with x10sure IS
EASY High Availability with x10sure
A smart server high availability solution based on PRIMERGY for Windows 2008 OS platforms.
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS23
Why Storage Area Networks?
Ensure availability of data and services with a dedicated Storage Area Network
In today's competitive market, many business services and data have to be available from any place, 24 hours a day within short-time. But even non-critical information can cause relevant delays if it is not in reach or can only be accessed with high effort.
Advantages of a Storage Area Network infrastructure:
High Availability: of data assets and services
Performance: with dedicated server and storage connections
Consolidation: of storage capacity and business services for higher utilization
Administration: with monitoring and management of multiple server and storage systems
Protection: through centralized easy backups and fast restores
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS24
Storage Area Networks: Our Offering
Ensure availability of data and services with a dedicated Storage Area Network
EASY SAN iSCSI
Reliable and affordable Storage Area Networks for small and medium sized enterprises
Reliable: availability of business critical services and accessibility of important data assets
Affordable: entry into dedicated storage networks
Secure: easy administration through management software
Flexible: integration with host operating systems, multi-vendor servers, network infrastructures and backup solutions
EASY SAN Fibre Channel
Reliable and fast Storage Area Networks for small and medium sized enterprises
Reliable: availability of business critical services and accessibility of important data assets
Fast: up to 8 Gbit/s high-speed data transfers
Secure: easy administration through management software
Flexible: integration with host operating systems, multi-vendor servers, network infrastructures and backup solutions
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS25
Working with Duka
Duka opted for a solution that improves performance, can be expanded and improves energy efficiency
CASE STUDY
To replace and expand the infrastructure of the data center
to meet the company’s new requirements, with
virtualization solutions to support servers and storage.
THE PROJECT
Reduction of data center operating costs
High performance
Security and reliability
Expandability
Easy to manage
Flexibility
BUSINESS BENEFITS
» THE NEW DATA CENTER, BASED ON PRIMERGY
BX600 S3 SERVERS, HAS 16 GB OF MEMORY THAT CAN
BE FURTHER EXPANDED, AS WELL AS ETERNUS DX80
Disk STORAGE PROVIDING DOUBLE THE PREVIOUS
CAPACITY AND VIRTUALIZATION SOLUTIONS TO
INCREASE THE SYSTEM’S FLEXIBILITY. WE HAVE
ACHIEVED OUR AIM OF MAKING THE BUSINESS MORE
DYNAMIC.«Gianfranco Bogana, EDP Manager, Duka AG
Fujitsu PRIMERGY BX600 S3 server (5 blades)
Fujitsu PRIMERGY RX300 S5 server
Fujitsu ETERNUS DX80 disk storage systems
Fujitsu ETERNUS LT40 tape library
VMware and Microsoft® virtualization solutions
Fujitsu ServerView Suite management software
THE SOLUTION
Copyright 2010 FUJITSU TECHNOLOGY SOLUTIONS26
Working with Bio-Hotel Stanglwirt
The 5-star Hotel Stanglwirt in Austria increased It availability with the implementation of a virtual IT infrastructure.
CASE STUDY
To design and implement a completely new IT
infrastructure that delivers a high degree of reliability
Local Partner: Bindhammer EDV
THE PROJECT
High availability of IT systems and applications
Around-the-clock (24/7) IT operation
Highly satisfied hotel guests
Comprehensive IT support of all hotel functions
Single-source design and implementation (Fujitsu
Austria in cooperation with a local partner)
The manufacturer assures professional support through
a service contract
BUSINESS BENEFITS
» WE HAVE AN EXPERT ADVISOR ON SITE AND WE
BENEFIT, AT THE SAME
TIME, FROM THE KNOW-NOW AND EXPERTISE OF A
LEADING IT PROVIDER.«
Richard Alois Hauser, Director, Stanglwirt
Virtualization of the entire applications environment on the
platform of PRIMERGY RX300 and ETERNUS DX80
THE SOLUTION
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