M ANAGING Y OUR W EBSITE

MANAGING YOUR WEBSITE06/06/2014

Team: Tony Adams, Tuan Bui, Zoe Chao

OUTLINE

I. IMPORTANCE OF WEB VISIBILITY

II. HOW DO I MAKE AND KEEP MY WEBSITE “GREAT?”

III. USE CASE: “WHERE’S THE DUCK POND?”

CHAPTER 1:IMPORTANCE OF WEB VISIBILITY

YOUR WEBSITE REPRESENTS YOU

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

WHAT MAKES A GREAT WEBSITE?

Effective

Busy

1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

WHAT MAKES A GREAT WEBSITE?1. LOOK-AND-FEEL (Keep It Simple and Effective)2. CONTENT (Fresh and Accurate)3. FUNCTIONALITY AND USABILITY*. SEARCHABILITY

CHAPTER 2:HOW DO I MAKE AND KEEP

MY WEBSITE GREAT?

• Website Accessibility– WAI Standards– Section 508 Compliance

• Site Management– Cascade Server– SiteCheck

• UNM informal website statistics

– 6 web environments

– Approximately 900 (892) sites

– Managed by 602 NetID’s

– 1.2 million megabytes disk storage used

UNM Standard WCMS

“Cascade Server”

Website Accessibility Initiative

The Web Accessibility Initiative (WAI) develops strategies, guidelines, and resources to help make

the Web accessible to people with disabilities

UNM Web Standard

Requirement

All UNM Websites are required to make reasonable effort to comply with the standards for accessibility as set forth by Section 508, an amendment to the United States Workforce Rehabilitation Act of 1973.

http://webmaster.unm.edu/web-policy/web-standards/accessibility.html

Help With Compliance WAI web accessibility & Section 508 standards• As you create and publish content, Cascade Server is checking

for compliance and alerts content editors to any potential errors, ensuring your site is accessible to all visitors and your content is optimized for search engines.

http://www.hannonhill.com/products/benefits/index.html

Technical Details • Content created via Cascade Server is automatically

checked for 508 compliance (for persons with disabilities), and relevant W3C standards are adhered to

• The WCMS enforces the objective items for levels 1 and 2 compliance. This includes ALT attributes for images and summary attributes for tables. Certain initiatives are subjective, and human intervention is required

Not Appropriate For Compliance • Web applications especially phone applications

cannot be validated in the same way as say a standard desktop focused application

– Mobile Applications– Where’s My Bus

Site Maintenance

• Tools

Content AgingStale content reports are visible in chart form in the website interface

Broken links Both internal and external are checked during the edit and publish phases of content manipulation

Validate ContentPublished content is validated for XHTML, XML, and CSS compliance

Content Aging • Report represents sitecontent that has not beenupdated in last 120 days

• Duration is configurable• List interface shows each file

Broken Links

Links are checked during the submitting of content for saving or publishing

– Internal– External

Content Validation Does Cascade Server validate content?

• Published content is validated to ensure it is in compliance with XHTML XML, and CSS specifications set by the respective organization. This ensures cross-browser support for published content

• Notification is given any time invalid code (XML, XSL, HTML, etc.) is submitted. The user is required to correct the error before saving changes to an asset

Preventive Maintenance Tools

SiteCheck is a tool for managing the quality of your website by providing the following:

• Discover all broken links, spelling errors and accessibility issues.• Keep track of documents and media files on your website.• Assign responsibility for different areas of your website to different persons.• Send automatic error reports to the responsible editor.

• The service is offered under a cost recovery model based on the cost of the license. We base billing on a block model in which each block will contain 50 pages. A website with less than 50 pages would need to purchase 1 block. Larger sites will need to purchase an equivalent number of blocks to cover the size of their website.

http://webmaster.unm.edu/services/sitecheck.html

unmweb@unm.edu

How to Get Support• Cascade Server users – subscribe to the CASCADE-L listserv

• Training for Cascade Server – contact UCAM Web Office• Introduction to Cascade Server• Lab session for specific issues

• Find answers to frequently-asked-questions (FAQs) at FastInfo

• Go to Help.UNM to enter a ticket for this service, or call the IT Service Desk at 277-5757 for more support

CHAPTER 3:USE CASE: “WHERE’S THE DUCK POND?”

Where’s the Duck Pond?- - -

Looking into UNM Map Search

UNM Tech Days 2014Zoe Chao

http://search.unm.edu/

58%25%

16%

Total Site Visits: 14097 (11/01/2012-09/15/2013)

Just Visit, No Search Sucessful Search :) Failed Search :(

61%

39%

Total Searches: 5868Sucessful Search Failed Search

library 240mitchell hall 67

woodward 65education 59

dane smith hall 58dane smith 54

mesa vista hall 53center for the

arts 49humanities 47

Search Instance

Unique Query Term

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

2903

208

668

436

340

58

1957

1655

Success (terms occurred > 3 times)Success (terms occurred <= 3 times)

Reasons for Failed Searches

• New Buildings• Misspelling• No exact match in

the metadata

Misspelling

Failed Query Count

reynolds hall 5

sarah reynolds 5

sara reynolds 4

sara reynolds hall 3

reynolds 2

sarah 2

sarah raynolds hall 2

sarah renolds 2

sarar 101 2

sara raynods 1

sara raynold hall 102 1

sarah r 1

sarah reynolds hall 1

Succeeded Query Count

sara raynolds 19

sarar 10

sara raynolds hall 5

raynolds 2

sara 2

sara raynold 1

39

33

I’M LATE FOR MY CLASS!

• Try a single word, rather than a phrase.

• Suggestion will appear after entering 2 letters.

• Spelling counts.

SCUSE ME. WHERE IS THE ENGLISH DEPARTMENT?

WHERE IS THE GYM?

DUNNO. I’M GOING TO THE RECREATION CENTER.

IS THIS EDUCATION 101a?

1/14/2013 11:51:13 woodward hall 149 01/14/2013 11:51:18 woodward 2

1/14/2013 12:04:27 NTHP 122 01/14/2013 12:04:34 NTHP 1

1/14/2013 12:27:44 Robert Hartung Hall 01/14/2013 12:27:54 Robert 1

1/14/2013 12:40:39 university advisement enrichment cener 01/14/2013 12:40:47 university advisement enrichment center 01/14/2013 12:40:57 uaec 1

1/14/2013 11:06:02 Education 101a 01/14/2013 11:06:12 Education 16

1/14/2013 10:27:59 EECE L185 01/14/2013 10:28:08 EECE 1

1/14/2013 10:37:30 Bandelier Hall West 104 01/14/2013 10:37:41 Bandelier Hall West 1

1/14/2013 15:08:28 anthropology 51/14/2013 15:08:34 anthropology 163 01/14/2013 15:08:40 anthropology 5

1/14/2013 12:59:19 Humanities 428 01/14/2013 12:59:29 Humanities 2

Date Time Query Results

1/7/2013 21:09:36 Science and Math Learning Center 0

1/7/2013 21:09:56 Science Math Learning Center 0

1/7/2013 21:10:10 Math Science Learning Center 0

1/7/2013 21:10:18 Science 30

1/7/2013 21:11:29 Math 3

Looking for “Science and Mathematics Learning Center”

OUTSIDE UNM PROPERTY

Toward Version 2

• Truncate “building”, “office”, “suite”, and “hall”• Truncate numbers• More eye-catching design and icons

• Maybe AND / OR, instead of exact match? • Solution for misspelling?

How to meet students’ need?

• Why do they use the map search?• What type of information they are looking for?

• Embed classroom locations in our course catalog?• Cut down noise?• Add MSC (mail stop code)?

Who should be responsible?

• Data• Metadata• Update• Redesign

Special shout-out to Randy and Christine.

THANK YOU!

and time for a cocktail...