View
45
Download
1
Category
Tags:
Preview:
DESCRIPTION
Lippincott Library @ Wharton Online Business Research. Cynthia L. Cronin-Kardon Reference Librarian, Lippincott Library January 2005. Online Business Research. Commercial Business Databases Available through the Lippincott Library Mostly, but not exclusively, WEB based. - PowerPoint PPT Presentation
Citation preview
Lippincott Library @ Wharton
Online Business Research
Cynthia L. Cronin-KardonReference Librarian, Lippincott Library
January 2005
Online Business Research
Commercial Business Databases
Available through the Lippincott Library
Mostly, but not exclusively, WEB based
HOW CAN THEY HELP ME?
Coursework Preparation
Job Searching and Interview Preparation
Tools of the Trade
Public WEB Free Immense Range of Data/Information
. . . BUT
Little Quality Control Incomplete Coverage Unstable Difficult to Search Efficiently
Commercial WEB Exclusive Content Controlled Content and Coverage Stable Interface Efficient Search Engines
. . . BUT Expensive Learning Curve Embargoes
Types of Resources Business Literature Journals, Newspapers, Market Research Numeric Data Financial, Marketing, Economic Data Directories Companies, Affiliations, Associations Specialized Files “Deal Databases”– M&A, IPOs, SEC Filings
BUSINESS LITERATURE
FACTIVA Covers news, company research and stocks
prices Joint venture of Dow Jones and Reuters 8,000 Full text Newspapers, Journals Deep archive of articles Exclusive Wall Street Journal Coverage Search & Retrieve in 20+ Languages Designed for the Corporate Desktop
LexisNexis Academic
Thousands of full text business sources Premier Legal Database Academic Interface is Clumsy
Business Source Premier Full text PDF Files for Academic
Business Journals – Exclusives (e.g. HBR)
Good Indexing Extensive Journal Archives Citation Searching
ABI-INFORM Covers Management, Finance, HR Journals only; no newspapers User friendly redirect Full text PDF files
DIRECTORIES, AFFILIATIONS
Hoovers: access to premium content D&B Million Dollar Directory Corporate Affiliations CorpTech: large directory of small private tech companies. Cd-rom only in the Library
Directories
NUMERIC DATA FINANCIAL, ECONOMIC DATA
Financial and Economic Databases
Bloomberg Thomson One Analytics LIVEDGAR Internation Financial Statistics Online:
IMF Datastream WRDS
BloombergAvailable in Lippincott Library and Huntsman HallTraining sessions given every Wednesday in Lippincott at 3:30pm
Wharton Research Data Service (WRDS) Easy to Use Interface to Numeric
Data Sets
Mostly Finance – COMPUSTAT, CRSP
Gateway to Forrester
INVESTMENT ANALYST RESOURCES
Investment Analyst Sources Thomson Analytics
Multex
Investext
MARKET RESEARCH
Market Research Sources Euromonitor's
Global Market Information Database TableBase / Business & Industry Business Insights : International Business Monitor International Mintel: U.S. Consumer Reports MRI+: Consumer Demographics: U.S.
Beyond the WEB Stand Alone Systems Bloomberg, DataStream, SDC
CD-ROMs – Legacy Systems
Printed books & journals
Library Staff
Finding Books FRANKLIN – Name of Online Catalog
Catalog of books and journals both in all formats (paper, microfilm, electronic)
If book not available at Penn, often can be borrowed through “Borrow Direct”
Access Issues Free to All Current Students On Campus IP Recognition – Except in Library Off Campus Requires Proxy Logon PennKey Authentication
Firewall Problems Wireless
Available on the ground, 1st and 2nd floors of the Library. Authenticate with PennKey
Finding Aids E-Resource Locator Database Wizard FAQ Online Guides / Tutorials PennText – Link to Full Text
Journals
Need Help? Phone: 215-898-5924 E-Mail:
lippinco@wharton.upenn.educroninkc@wharton.upenn.edu
Come in:3420 Walnut St. 2nd Floor West
Sample Searches
Recommended